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On paper, all three finalist flavors in Lay’s 2017 “Do Us A Flavor” potato chip contest—Crispy Taco, Fried Green…
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The Lay’s Do Us A Flavor contest returns for a fourth year, once more offering budding snackologists who come up…
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Eight flavors enter, four flavors leave. The latest in Lay’s interactive marketing is the Flavor Swap, pitting tried…
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Butter chicken. Scalloped potatoes. Cowboy BBQ beans. Montreal smoked meat. The four flavor finalists for Canada’s…
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Gyro. Biscuits and Gravy. Reuben Sandwich. Truffle Fries. The creator of one of these four potato chip flavors will…
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Later this month potato chip fans from around the country will vote the determine which of these flavors is worth a…
For the second year in a row, America has let me down. Lay's 2nd annual "Do Us A Flavor" competition is over, and…
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Earlier this week Frito-Lay announced the four finalists in its annual 'Do Us A Flavor' fan-made potato chip flavor…
After painstakingly combing through more than 14 million submissions in this year's contest, Lay's brand has…
Last year Lay's "Do Us A Flavor" contest awarded the wrong person a million dollars for suggesting potato chips that…
Last week Lay's decided to award the U.S. potato chip prize to Cheesy Garlic Bread, the least interesting of the…
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The votes have been tallied, and the results are in — U.S. potato chip consumers are boring and disappointing. The…
Last summer Frito-Lay tapped into the power of social media to give fans of the company's signature potato chip…
Sitting in what's often called a trashy cafe in Beijing's Wudaokou district, a friend of mine asked me a question,…
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