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This is actually happening. 8-bit Mario hops in a Mercedes Benz and starts hitting question boxes. Then, things get real. And somewhat hunky.

GO! GLA TVCM 30秒 [MercedesBenzJapan]

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Kotaku East is your slice of Asian internet culture, bringing you the latest talking points from Japan, Korea, China and beyond. Tune in every morning from 4am to 8am.