"People talk about, 'The Wii has run away with this generation.' I don't think that's true," Rein told game site Eurogamer. "Nintendo's made a lot of money and the software developers on that platform are scratching for seconds. Microsoft is clearly a big market for third-party games. PS3 has a smaller installed base, but it's still millions of users."
But Nintendo has sold a gajillion Wiis! The install base is so impressive. Rein is more impressed apparently with Microsoft's Natal controller.
"The whole concept of playing a game without a controller is very intriguing," he said. "Take EA Sports Active on the Wii. It's a great game but it's not very compelling to have to have all that extra hardware attached to your body. If you made a game like that for Natal — and I'm sure EA is doing it - Natal could just look at you and tell if you're doing the exercises properly." Anything could be your controller, the exec added.