Earlier today, we reported that THQ's portfolio of Nickelodeon titles has hauled in more than $1 billion in sales, with the publisher looking forward to its 2008 lineup of more Nickelodeon properties.
THQ's survived a series of hard knocks in the market thanks to the strength of its kid-friendly titles based on licenses from the likes of Nickelodeon and Pixar, even while its stock has taken a serious dive since January of this year. The company's about to announce its fiscal fourth quarter results tomorrow - as a new year begins for THQ, is it on track for smoother sailing?
It's been somewhat of a mixed bag for THQ over the last few months - the company saw a studio acquisition (Big Huge Games) at the beginning of 2008, while on the other hand, its Sandblast and Rainbow studios just recently saw layoffs, according to reports. While it's canned a couple of its former key franchises, Stuntman and Juiced, it saw a boost in sales last quarter thanks largely to its WWE SmackDown vs. Raw 2008 and MX vs. ATV Untamed.
Thanks mainly to its family portfolio, though, THQ's hung in there, and most analysts seem to believe the worst is behind the company, seeing them poised to climb in the year ahead thanks to more attractive license opportunities for 2009 — for example, analysts frequently comment that they expect THQ's upcoming game based on Wall-E to perform better than did the Ratatouille game, because robots are more likable than rats.
Both Cowan Group analyst Doug Creutz and Wedbush Morgan's Michael Pachter expect THQ to remain a little conservative on its 2009 estimates, since it turned out to disappoint on last year. Still, Creutz says the publisher can outperform the overall market by 20 percent, while Pachter thinks it'll stay in line with overall market growth of 10-15 percent.
So with games based on more Nick properties including The Naked Brothers Band: The Video Game, Tak and the Power of Juju, Avatar: The Last Airbender, SpongeBob Squarepants and Back at the Barnyard, THQ may turn a cautiously optimistic eye to the future — we'll see when results and future guidance are revealed tomorrow.
For more details on THQ's upcoming Nickelodeon portfolio, check out our earlier story. Note the "parkour-inspired" gameplay for the Tak and the Power of Juju game — everyone's catching the parkour trend train, it seems.







Comments
As long as it releases crap games on platforms that people buy crap games in bulk for, sure, why not?
i dunno. maybe if they moved out more original titles they would be in smoother waters. I look forward to Red Faction 3 though.
Ay..Red Faction. Looking forward to that. Because I can only take so much Bratz: 4 Real...for real.
I really hope THQ can get itself sound since they now have exclusive rights to Warhammer 40K.
I got some hope for the Wall-E game coming out. From what I've seen, it seems quite fun, and for the HUGE number of platform games we get nowadays, it'll be a good experience.
I sure hope so. They do make some great games as well as churning out the crap to keep themselves afloat after all.
wow, I hope THQ goes down. I know its not gonna happen with these massive sales, but taking advantage of kids' money by selling them crap games is, well, crap.
I can overlook this transgression as long as they keep working on that Warhammer 40K MMO.
They can make as many crappy kids games as long as THQ keeps letting Relic do what they want
Nickelodeon? Moar laik soccer moms to me. They are saving them
All I can say to this is...
"F" is for friends who do stuff together,
"U" is for you and me,
"N" is for anywhere and anytime at all
Down here in the deep blue sea!
How about making the WWE games playable and fun again? Go back to the old No Mercy engine and get rid of the arcadey gameplay it sucks as bad as the outdated rosters.
As long as THQ keeps pumping out those Battle of the Bands they'll be A-OK.
I hear THQ has some (hopefully) decent non-nickelodeon stuff in the pipeline.
As far as i can tell the stock price drop was just due to the general market drop rather than any particular failing financially.
It would be nice if they invested a little more in quality rather than rushed 6 month development cycles, but with a lack of competition in the childrens market I suppose it doesn't make financial sense to spend twice as much on a game when the return will be the same (or possibly worse if it misses the tie-in window)
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