Maybe people aren't cooing over it the way they are the NBA 2K14 hype reel released Thursday, but NBA Live 14's gameplay trailer does have its virtues.
NBA 2K11 will feature 50 achievements, only one of them concerns a feat with a specific player in a standard game. It just so happens to involve the cover athlete for rival NBA Elite 11.
A video of NBA Elite shown at the NBA draft last week did plenty to rile fans of both sides in sports gaming's last real competition. One sent a link to NBA 2K's community manager, who tweet-replied "That looks awful."
Because of exclusive arrangements and wide disparities in quality, pro basketball is really the only sports title where there's genuine head-to-head competition. And it's getting nasty between 2K Sports and EA Sports.