Because, really, why the hell not? I'd do it in a heartbeat. Bring it on.

Lotteria is once again releasing a truly unusual burger. This time, it's high-grade Japanese beef with a strawberry cream sauce slathered on. Um, yum!

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The type of the strawberry is called "tochiotome" (とちおとめ), and it's variety of strawberry grown in Tochigi Prefecture that is famous for its perfect balance of sweetness and tartness.

Besides a thick patty of Tochigi beef, the burger has a rich demiglace sauce made from red wine-type flavoring, boulin, and apple. There is also a white sauce made with the tochiotome strawberries, supposedly giving the burger a rich aroma and a deep, rich taste. Yes, this is a gourmet burger... from a fast food chain.

It could taste totally bad. But a strawberry sauce burger doesn't sound to bad to me! The hamburger goes on sale in Japan later this month. It's priced at 1,300 yen or US$11.90.

とちぎ和牛ハンバーグステーキバーガー [Lotteria]

To contact the author of this post, write to bashcraftATkotaku.com or find him on Twitter @Brian_Ashcraft.

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