Five lucky Australians were allowed to play Alan Wake before it went on sale. The catch? To play they had to be blind-folded, driven to one Australia's most haunted sites and strapped to heart rate monitors.
Sure, it's all a bit of marketing by Microsoft for the upcoming Xbox 360 thriller, but that doesn't make the setting any less creepy for an already frightening game.
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The setting looks pretty unnerving, based on the flickr photos, but the videos showing the people play sadly don't reveal a single pants-wetting moment.
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Neat idea though. I thought Alan Wake was plenty scary played in my house, I can't imagine going to some strange, surreal setting at night to play it.
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How does your play setting impact you when you game?