Whether motivated by trolling or delusional wish fulfillment, some guy tossed up a page pretending to be a registration site for a Halo 4 multiplayer beta last week. 343 Industries, the game's developer, quickly branded that as a fake, and the site was taken offline. That's not good enough for Microsoft.
The company has filed a complaint with the National Arbitration Forum and has demanded that Halo4beta.net be transferred to its ownership. It should be an open-and-shut case, writes the domain watchdog Fusible, and it's hard not to agree. Last year, in a similar case, Activision won ownership of modernwarfare3.com from a troll who had set up that site to disparage the game and redirect visitors to the Battlefield 3 official page.
The standards to win this complaint probably will be the same as the ones in Activision's: that Halo4.net causes confusion with a Microsoft trademark; that it was registered in bad faith, and the owner has "no rights or legitimate interests" with respect to the domain. Sounds like yep, yep and yep.