Vote 2020 graphic
Everything you need to know about and expect during
the most important election of our lifetimes

Whose Promoting Google Chrome in Japan? Why, a Virtual Idol.

While North America got home-grown popstar got Justin Bieber for Google Chrome commercials, Japan got a homegrown star of its own for Google Chrome ads. Make that, a virtual homegrown star.

Advertisement

That's right, Hatsune Miku appears in a Google Chrome spot. Other Japanese Google Chrome spots do feature the likes of Lady Gaga, who is as close as the world's going to get to a living virtual idol.

Advertisement

Oddly, Toyota once used a Westernized Hatsune Miku to shill cars in America. Considering how Hatsune Miku went virtual and then mainstream in Japan, Google Chrome ad makes perfect sense. That Toyota one was just wacko.

『初音ミク』が登場する『Google Chrome』CM [Kotaku Japan]

Share This Story

Get our newsletter

DISCUSSION

metronome49
metronome49

Is Hatsune Mike crowdsourced? If so, that would make a little more sense to me than my previous understanding.