Sony Fesses Up on Viral Site
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Sony Fesses Up on Viral Site

Just about everyone has pointed out just how painfully obvious that the "All I want for Xmas is a PSP" website is really just a bad marketing ploy for Sony. Well everyone, but Sony.

Today Sony joined the club and apologized for the marketing deception:

Busted. Nailed. Snagged. As many of you have figured out (maybe our speech was a little too funky fresh???), Peter isn't a real hip-hop maven and this site was actually developed by Sony. Guess we were trying to be just a little too clever. From this point forward, we will just stick to making cool products, and use this site to give you nothing but the facts on the PSP.

Sony Computer Entertainment America

Ouch. That's gonna smart for awhile. I don't know what's been going on with Sony advertising lately, but it just isn't coming together. The only thing worse than no advertising is exposed viral marketing.

All I want for Xmas is a PSP, the confession [Viral Blog]

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