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Last fall, in-game advertising company
Double Fusion brought on Yahoo Games General Manager Geoff Graber as the company's new CEO. "With more options becoming available for gamers in the next year, and as the industry continues to mature, we feel that the biggest days for in-game advertising are just on the horizon," Graber told
GameSpot last November. With recent deals with
Midway and
THQ, things look bright for Double Fusion. Things for Graber apparently could be better. An insider just dropped word that the CEO has been "canned."
Reasons for Graber's dismissal are not yet clear, but if this is true, things aren't so rosy at Double Fusion.
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