the future of developement
Xbox Live is an amazing tool for delivering content and fostering community, but could it be a valuable development tool as well? Evolution Research's Owen Davis certainly thinks so. In an article on industry website Next Generation, Davis explores the potential of Xbox Live as a way to present game concepts to a select target audience using Xbox Live data and delivery systems.
Using the Xbox 360 platform it will be possible to target gamers based on behavioral data and distribute alpha and beta game builds to select consoles. Gamers will be able to test these early stage game builds privately in their homes and builds will be rapidly deployed across the network.
He also suggests that the Xbox Live Vision Camera could be used to record experiences much like is already done in one on one and group focus testing, only much more efficiently.
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