beta watch
Only one MMO could possibly release World of Warcraft's death-grip on the massively multiplayer gaming market - Hello Kitty Online. Sanrio Digital proudly announces that HKO - the cool gamer abbreviation sure to sweep the nation - is now entering the closed beta phase in preparation for the game's expected late 2008 release. The free-to-play game features all of the MMO standards - customizable avatars, player housing, crafting, a sophisticated combat system...Hello Kitty combat? I can't wait! The whole shebang is tied into the community features at SanrioTown.com, so players can share videos, email, and blog about their personal Hello Kitty experiences.
Targeting female players from their pre-teens to twenties, Hello Kitty Online is the first installable MMORPG to set its sights on this demographic profile.
Funny, I know another group aiming at that demographic, oftentimes easily identified by the law-mandated signs in their front yard. Hit the jump for the press release and info on how you can get in on some of this hot HKO action.
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