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wwdc 2009
ESRB President Calls For iTunes Game Ratings
When Apple talked up the upcoming firmware upgrade for their iPhone and iPod Touch they touched on the fact that it will now allow you to block movies and TV shows based on content. But what about games? More » -
letter to the editor
An Open Letter From the ESRB to Utah's Parents and Leaders
With Utah legislators on the verge of passing legislation that expands the state's Truth in Advertising statute, imposing fines on video game retailers and movie theaters that provide M- or R-rated products to minors, ESRB President Patricia Vance has written a letter.
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news
ESRB Levels Thorough Pre-Emptive Strike
As excited as the gaming community is about the impending release of GTA IV, sadly, a new Grand Theft Auto title tends to mean bracing ourselves for a new round of anti-gaming attacks from the uninformed. Fortunately, the Entertainment Software Ratings Board is more than prepared to head 'em off at the pass, joining with the Parent-Teacher Association for a series of parental education initiatives kicked off with a webcast tonight.
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esrb
Confessions Of An ESRB Employee
In the April edition of EGM, Jerry Bonner, a former ESRB employee who worked for the company over six months, fills us in on the hot gossip of what it's like to work inside the machine. While he dishes plenty of information we already knew—like that the ESRB raters watch clips in lieu of actually playing the games—some of what he said about the ESRB's culture of secrecy is daunting: More » -
need to know basis
ESRB On Manhunt Re-Rate Reveal: No
In your face, California State Senator Leland Yee! Responding to the Senator's demand that the ESRB detail the changes made to Rockstar's Manhunt 2 to warrant the reclassification of the game from damning AO to the less damning but still frustrating to schoolchildren M rating, ESRB president and gaming hottie Patricia Vance issued a big ol' none of your business."Publishers submit game content to the ESRB on a confidential basis," said ESRB president Patricia Vance in a statement Tuesday. "It is simply not our place to reveal specific details about the content we have reviewed, particularly when it involves a product yet to be released.
Vance explains that even with the changed rating, the game is clearly not for children. Duh. Still, thank goodness for Leland Yee for trying to protect the purity of the nation's 17 year olds. We wouldn't want them seeing this sort of crap a year too early, now would we? More » -
tough love
ESRB Responds to 3D Realms' Pouting
In mid-July, veteran game company 3D Realms of Duke Nukem Forever infamy received a notice from the ESRB threatening them with penalties if certain guidelines regarding ESRB guidelines weren't followed on the company's website. 3D Realms' Scott Miller was ticked off by the notice, and quite vocally so. The Hollywood Reporter spoke to ESRB Patricia Vance to get her side of the story. More » -
age gate-gate
ESRB Issues Warnings To Industry On Violent Game Trailers
The Entertainment Software Ratings Board today cracked down on a handful of notable violent game trailers, enforcing its advertising policy on trailers produced by video game publishers. In accordance with the ESRB's Principles and Guidelines for Responsible Advertising Practices, notices from 2K Games and D3 Publisher went out to multiple outlets today reflecting the ESRB's enforcement of these guidelines. More » -
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this post not yet rated
ESRB Targets Good Housekeeping Crowd
The Entertainment Software Ratings Board has partnered with Good Housekeeping to provide its readership with a series of articles about the ESRB's self-applied content ratings. In addition to its first article written by ESRB president Patricia Vance, a primer on ratings, the organization is also providing GoodHousekeeping.com with a rated list of the top-ten selling video games from sales monitor NPD. More » -
gta
Retailer Organization Vows to Pull San Andreas
If you want a sexy copy of Grand Theft Auto: San Andreas you better hit a store now and cross your fingers. The Interactive Entertainment Merchants Association says all of their members will immediately stop stelling the now AO-rated game. More » -
breaking
ESA President Backs GTA Decision
Entertainment Software Association president Doug Lowenstein sent out a brief statement in support of the ESRB this afternoon. More » -
breaking
ESRB Ruling Poll
With the ESRB putting the recall smack-down on Grand Theft Auto: San Andreas, the second guessing and backseat politicking can begin. More » -
breaking
Take-Two Stops San Andreas Production
Take-Two has announced that will stop manufacturing the current version of Grand Theft Auto: San Andreas and begin work on a non-hot coffee version. More » -
breaking
Stores to Start Pulling GTA
Rumor has it that Grand Theft Auto: San Andreas may be pulled from some of the nation's largest retailers by the end of the day. More » -
top
How Game and Movie Ratings Work
So, I need to pull a minor reversal here. Back in January I wrote up a piece about how I thought the ESRB
s rating system was flawed and that it needed to be reworked or face the sort of scrutiny that, well, it
s facing now.
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letter to the editor
ESRB President Defends Rating System
In a short editorial I wrote last week, I said that the ratings handed out by the Entertainment Software Rating Board wasn't doing it's job and that they lacked consistency. More »
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