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only in germany

master chief

Germans Make The Worst Halo Jokes

Comics are terribly unfunny by default. Germans too. But this recent Halo-themed cartoon by German artist Marunde in the magazine "Hörzu" is so godawful, so bereft of comedy, we're thinking that whomever is responsible for issuing the world's humor licenses should revoke Germany's. Reader Max, who was nice enough to send in this black hole of laughter, translates for us. More »

only in germany

Germans Make Pun Of PS3 For Wii Ghost Squad Ad

How do you know when you've made it? When the Germans, famous for their rapier wit and brooding lifestyle photography send you up in a magazine ad for Sega's Wii shooter Ghost Squad. Obviously, Ghost Squad doesn't take itself too seriously, but who knew the boys and girls in the marketing department were so quick with the PlayStation 3 puns? They don't stop there, apparently, as it seems no game franchise is spared the hilarious Sega of Germany treatment. You guys! I'm going to start wagging my finger in mock disapproval if you don't stop!

Please, no Wii Date Rape jokes in the comments. It's beneath you.

Ghost Squad: neue Printanzeige [WiiGamer via UK:R]


gc07

The Cars Of Games Convention

You might think that video game marketing is easy, but it's not. It's hard. Sisyphean sometimes. At this stage in the advertising game, marketeers really only have three tactics—scantily clad ladies, alternate reality games, and cars decorated with game logos. German marketing teams who didn't want to pull a creativity muscle clearly opted for the easiest two of the three, sometimes combining them for maximum impact.

With short shorts and body paint in full force, cars may look like they're underrepresented at the Leipzig Messe. Wrong! They're everywhere. And there are a lot of Volkswagens.


advertising

Germans Know Siren 2 Advertising

At the 2006 Games Convention in Leipzig, Germany, Sony shilled its in-house horror title Forbidden Siren 2 by handing out disposable cameras. These weren't simply PS2 branded junkers, you see. They were special. Convention attendees who had their shots developed were (probably) horrified they'd been snapped with all manner of spooky spectres and presented with a macabre message advertising the game's release. More »

psp

Germans Know PSP Advertising

The Germans may love David Hasselhoff, but mein Gott, do they know their way around a PSP advertising campaign. Global advertising agency TBWA recently won a coveted German Lead Award for their 2006 print campaign marketing Sony's white PSP. With the tagline "Jetzt auch in weiss" (or "Now also in white") the three ads feature an all-white Death, tarantula, and dominatrix. More »

mobile

Porn Manager 2 Finally Announced

Where the hell was I when Porn Manager 1 came out? Oh. Right. Not playing mobile phone games. Fortunately, I was around today when HandyGames announced the sequel to the hugely successful mobile game JeuxVideo called the "management game with a lot of various aspects." More »

only in germany

Germany Lays Smackdown On Crackdown

Looks like German Xbox 360 owners are going to have a harder time getting their Crackdown fix, as the German software ratings board, Unterhaltungssoftware Selbskontrolle, has refused to rate the sci-fi, cel-shady, third-person action game. More »