• business

    Jamie Cheng on Indie Free to Play

    There's a nice interview up at Worlds In Motion with Klei Entertainment (Eets) founder Jamie Cheng on the issue of the free to play model, especially in relation to their new game Sugar Rush.
  • free to play

    On Shuttering FTP Servers and the Fate of Virtual Items

    A couple of big Korean companies have floundered as of late — or at least, some of their games have been big disappointments — and it's raising interesting observations about how companies handle shutting down free to play games and what happens to the money (some) players have poured into it? Nexon is pulling its disappointing ZerA and taking an unexpected road: repaying the people who purchased virtual items for real money: More »
  • maplestory

    MapleStory Arrives Late To The Pirate Party

    Welcome to the pirate party, MapleStory? Where you been? We already ate all the finger food and drank all the rum, but you're welcome to the super-powered martial arts moves we set aside for the ninja, as none of them showed up. At least we assume they didn't. Nexon America has just added a new character class to their adorable free-to-play platformer MMO, and while they're called pirates and look like pirates, the fact that they can transform into not one but two glowing super forms with magical powers makes me think that someone's concept of nautical raiders could use a little work. More »
  • sugar rush

    Sugar Rush Lets You Kill Robots With Fish

    Nexon just gifted us with a brand-new trailer for their first North America-developed MMO title, Sugar Rush, featuring the artwork of Atomic Betty director Jeffrey Agala. They're gearing up for the latest round of closed beta testing, and are now accepting sign ups for those who might be able to find some time between November 20th to December to beat other people over the head with fish. More »
  • Crime

    Japanese Woman Jailed For Virtual 'Murder'

    And you thought MapleStory was all fun and games. A Japanese woman has found herself in jail, potentially facing charges of illegally accessing a computer and manipulating data, after deleting the character of her in-game 'husband' who divorced her rather suddenly. "I was suddenly divorced, without a word of warning. That made me so angry!" she is quoted as saying: More »
  • retail

    The Surprising Success of Retail Game Cards

    I had an interesting discussion this week on the topic of microtransaction models, East-West interaction, and the fact that few people pay much attention to such issues (or dismiss them out of hand); Games In Motion has a nice interview up illustrating the 'fly under the radar' nature of a lot of those microtransaction models. WIM sat down to chat with Rob Goldberg, CEO of GMG Entertainment — the company produces branded pre-paid cards for a couple of franchises, sold at big box stores like Target — to talk about where the market is currently and where it's headed. They estimate somewhere between $75 and $100 million in sales this year, but what about the future?: More »
  • business

    Evolving MMOs: Changing Business Models

    Among everything else going on at the Austin GDC, an interesting panel took place on the issue of changing business models in MMOs — Free To Play has an easy to read, to the point summation of the panel, which included Robert Ferrari of Turbine (LOTRO), Hilmar Veigar Petursson of CCP (EVE Online), Nicolay Nickelsen of Funcom (Age of Conan), and Min Kim of Nexon (MapleStory). Unsurprisingly, it included discussion of the revenue models — subscription versus free to play — as well as potential audiences: More »
  • mmos

    West Meets East: A Week in Mabinogi

    There is a hilarious article up on the Escapist on one MMO player's experience with Mabinogi, the Nexon free-to-play MMO that was released in North America earlier this year. I had to laugh because I'm not an MMO player and I've been having a culture shock experience of my own adjusting to a Western-style MMO. John Funk of WarCry admits that he's turned a blind eye to MMO offerings coming out of Asia, so a week in Mabinogi offered a lot of culture shock and total confusion: More »
  • combat arms

    Nexon Launches Combat Arms

    Remember the uproar that was stirred when folks thought that EA's Battlefield: Bad Company would have weapons only available for purchase? For the few of you who actually liked the idea, Nexon presents Combat Arms, their first multiplayer online FPS. Along with a hearty selection of free weapons, Nexon allows players to purchase new weapons and equipment from their online store, tricking out their character to their hearts' and wallets' content. More »
  • nexon

    Nexon's Sugar Rush Arena in Closed Beta

    Nexon has revealed its very first North American-developed game (for the North American market), Sugar Rush Arena, which is now in closed beta. The game is a casual MMOG like other Nexon titles, but was developed in Vancouver as opposed to South Korea. Like Nexon's other titles, the game is free to play, but will offer virtual items and upgrades for purchase: More »
  • customizable fps

    Nexon Announces Combat Arms Open Beta

    Nexon America, publisher of MapleStory, KartRider and Mabinogi, announced it'll launch a free online FPS called Combat Arms, slated to release later this summer. More »
  • free to play

    Understanding Free to Play

    Min Kim, Nexon America's director of game operations, sat down with Gamasutra to talk about the free to play model, Nexon's expansion to the 360 and the DS. On the issue of people dismissing the business model: More »
  • beta

    Mabinogi Open Beta Starts March 5th

    Eee! Singing sheep! Nexon's not-new-but-new-to-the-US MMORPG Mabinogi is moving to open beta as of this coming Wednesday. The Harvest Moon-meets-MMORPG has already been through a closed beta and pre-open beta test run, apparently to a good response. You can sign up at the Mabinogi website or over at FilePlanet. I'm a total sucker for stuff like this, so I'll be wandering over to check it out. Full release after the jump: More »
  • crime

    Teenage Boy Hacks, Steals for Princess Dress

    It all started with a gothic Lolita dress. A 16 year-old Japanese gamer has been arrested by cops from Tokyo Metropolitan Police's "Hi-Tech Crimes Control Center" for stealing 36 million yen (US $325,000) worth of virtual currency that's used in online RPG Mabinogi. The teen obtained the ID and password of an employee at the Tokyo branch of Korean game company NEXON. With that info, he accessed the company's servers and filled his virtual pockets with in-game money. He allegedly converted amount 600,000 yen ($5,500) into real cash, which he spent on books and software. The teen has confessed, saying: More »
  • mabinogi

    Nexon's Mabinogi Coming To the US

    Nexon is adding to its US stable of free-to-play MMOs with Mabinogi, the Celtic and Welsh-themed game which launches a closed beta on 30 January. It sounds like MMO-meets-Harvest Moon, with promises of "offering players a 'life' experience" - characters age at a set rate, can participate in mundane tasks like farming, writing music, and getting married in addition to the usual battles-and-quests. I was delighted to see faint whispers of deliciously bad press releases for Asian MMOs: More »
  • korea

    'Korea Rising': Interviews on the State of the Korean Gaming Industry

    Gamasutra has kindly compiled five complete interviews with members of the South Korean gaming industry to shed light on where Korea is now and where they'll be in the future. During the GStar game show in Seoul, Gamasutra got Stephen Lee (Nexon), Sang Woon Yoon (Webzen), Yoo-Ra Kim (T3), Ji Young Park (Com2Us), and Dae Hwan Lim (Microsoft) to talk about just about everything under the sun. The complete interviews span a daunting 21 pages; despite the diversity of opinions, there were a lot of commonalities: More »
  • stupid marketing tricks

    7-Eleven To Appear In MapleStory, Vice Versa

    Any slight itching I may have had to try out Nexon's MapleStory just went completely down the toilet. Today the company announces that prepaid Nexon cards will be available for purchase at 7-Eleven stores around the country, offering teens and 'tweens' a more convenient way to spend all of their parent's money on virtual frippery in any of Nexon's online games. Pretty nifty, until I read this:
    An animated version of a 7-Eleven store and an employee will appear in the popular MapleStory MMOG. This type of integration is cutting-edge, according to Nexon. It brings relevant content to consumers and provides 7-Eleven with a new way to use virtual worlds to expand its marketing.
    First off, calling a 7-Eleven employee 'animated' is being far too generous with the definition of the word. Secondly, this is not cutting-edge. This is cutting-stupid. It's one thing to run a 7-Eleven ad on the splash page. It is something completely different to create a virtual 7-Eleven store in a fantasy-themed MMO. Gah. More »
  • nexon

    Nexon's Min Kim on What's Next For Nexon

    Nexon - the Korean company responsible for MapleStory and KartRider - has been expanding (quietly) beyond its home borders. With MapleStory already in the US and KartRider due to launch sometime in the near future, Nexon's been making a quiet-but-succesful entry into Western markets. Worlds In Motion has an interview up with Min Kim of Nexon America talking about MapleStory, KartRider, the Nexon recipe for success, and what's next for the company. Not surprisingly, great swaths of his thoughts are pretty sensible (in a market glutted with free-to-play games, yours better be fun or else no one's going to play it), but sensible and game company plans do not always go hand in hand. More »
  • gratuitous marketing

    MapleStory to Get Card Game

    Nexon and Wizards of the Coast have paired up to offer the US and Canada the 'MapleStory iTrading Card Game (iTCG),' starting this November (aren't we so lucky?). The cards will offer players the chance to, uh, do the card battle thing, but also give access to new (and exclusive, mind you) parts of the regular game. I'm having bad flashbacks to elementary school, when Magic: The Gathering was all the rage. More »
  • nexon

    Counter-Strike Coming to Asia

    In a partnership with Valve, Nexon (the Korean company responsible for MapleStory) will be developing and publishing Counter-Strike Online for South Korea, China, Taiwan, and Japan. Over at PlayNoEvil, an article wonders if they will be going towards a virtual asset purchase model like a number of the other big hits in Asia. "As long as the game company can keep its costs of distribution and operation low, there is a huge potential for getting a bit of money from a whole lot of folks." We'll see if Counter-Strike can make a dent in the Starcraft-mad market, free-to-play model or not. More »
  • hilary duff

    Hilary Duff Lending New Single to Online Game, Slowly Kills Pop Music

    Nexon, a developer of online games and MMORPGs (and is also on the list as a Nintendo second party developer), announced that Hilary Duff's new single will now be a part of Audition, their online dancing game. More »
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