E3 is a den of promises. Promises sell products. And according to the cynics of the world, promises are meant to be broken.

People compare Invizimals to Pokémon. People may also compare it to the sadly-still-fictional Star Wars chess, last played by Chewbacca and R2D2. Try one more comparison: This game is like a flying contraption made prior to the Wright Brothers'.

Invizimals Trailer, in which the augmented reality tech works so smoothly.

Sony's E3 2010 booth was filled with eagerly anticipated titles like Killzone 3 and God of War: Ghost of Sparta, yet I made a beeline for PSP augmented reality Pokémon clone Invizimals. Why?

Sony's interest in augmented reality gaming shows no signs of fading.

In Invizimals, gamers will use the Playstation Portable and a camera attachment to scan their homes, yards, surroundings in the hunt for invisible creatures to capture, train and later fight.

Novarama's PSP game Invizimals may smack of an obvious Pokémon clone, but the PSP Camera-enabled pet collection game is still fascinating to look at, with magical appeal that younger games might just eat up.