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EA's a Pepper, Wouldn't You Like to Be a Pepper Too
Drink a Dr Pepper and you might land yourself some free Sims 3 goodies as part of the kick-off for a multi-year, multimillion-dollar advertising deal between Electronic Arts and the soft drink company. More »Blizzard Bringing Massive Ads To Battle.net
In-game advertising group Massive announced it has signed with Blizzard Entertainment today, feeding the Starcraft and Diablo publisher ads through its Battle.net service. But don't expect to see any actual ads in those games. More »Activision: Next Tony Hawk Is Hands-Free, New Bond, Call of Duty Due 2009
Executives from Activision are dishing dirt on the company's upcoming releases at an in-game advertising summit hosted by Massive. That means more Call of Duty, more James Bond and confirmation on Tony Hawk's reinvented controls. More »How to Find the Obama Ad in Burnout
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Acclaim Remakes Itself
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