• gta iv lockup

    What's Worse: RRoD or GTA IV Lockup?

    Clearly, Sony has been looking to bootstrap the PS3 to Grand Theft Auto IV's launch, even if this is the first time that title hasn't released exclusively on its platform first. A news release sent Thursday by Sony's agency pointed out that GTA IV's launch provided "a vigorous lift in PS3 console sales" (according to an exec with Sony channel partner Gamestop, in the kind of comment that was clearly written and approved by no one actually connected to it).

    In the same release, an analyst points out that the three previous titles, launching exclusively on Playstation first, has helped build up an installation base of loyal GTA Playstation gamers. That brings up a nagging question: If Sony and Playstation can claim (and I certainly think they can) such a strong connection to the GTA franchise, how does the inexplicable lock-up problem, which seems to disproportionately affect the PS3, affect consumers considering a purchase of that console?

    Is it — I'll go ahead and put it out there — at all equivalent to Xbox's Red Ring of Death PR nightmare?
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