Microsoft is crowing this morning about Gears of War 3 becoming the fastest pre-ordered video game in history, which is one of the silliest-sounding records any marketing team has ever claimed for a game, up there with whenever some suit decides to wrap a game in tin foil and declare it the shiniest game ever.

Those lucky enough to be in on the Gears of War 3 beta today were treated to this, either cute or disturbing depending on your sensibilities. Pick a male character, COG or Locust, and voila, bunny hat. [h/t reader Hazel H.]