So Howard has unleashed his "We will make money yet, please don't gut me like a fish and toss my dead body off of the top of the Tokyo Stock Exchange" plan.
We'll see what comes of it, but at this point if Microsoft wasn't currently in the middle of forging it's new battle plans, they could drop the Pro to 100, drop 20 billion or so and buy EA and end this right now. And Nintendo's expanding marketshare means they are going to remain 1st till the end of this gen.
My how the all mighty have fallen. Let's go back five years and make the suggestion that by the time the PS3 turns 3 it will have the least amount of marketshare compared to Nintendo and Microsoft. What kind of response would that prediction have gotten during a time when the PS2 obliterated the competition?
The bottom line is Sony is currently fighting a battle they cannot win, but they can survive if they continue to turn this thing around. Look at it this way, Sony could make a miraculous comeback and catch Microsoft and even Nintendo, but for what? No matter what Sony does they will end this generation having lost a significant amount of marketshare to both Microsoft and Nintendo.
It will leave a few fanboys butthurt, but overall the current distribution of marketshare tremendously benefits all gamers. As they say when March Madness comes around "survive and advance". That is exactly what Sony is thinking right now.
@Bii Nii Wii Nii:I never thought after two gens so far ahead in #1 that hubris would bring Sony down..but then it's always brought down people in the past. Sega, Nintendo, Atari.
@Bii Nii Wii Nii: Dude, you make out like Sony haven't sold more than Microsoft in the last 5 years - that's a crazy statement when you consider that they have sold more PS2's in them 5 years than Microsoft's have sold 360's and xbox's combined. Then ontop of that they still have a console that's selling faster than the 360 in the PS3.
I mean, if Sony just said fuck it and launched the PS4 tomorrow, would you be saying Sony are winning the wars? Or would you be comparing the monthly sales to the wii, PS3 and 360?
When Microsoft threw in the towel on the xbox, they didn't suddenly jump into first place with the 360.
The same goes for the wii and game cube. Sony are still selling the worlds most dominant console and they have their successor infiltrating the market at the same time.
Nintendo dominate the hand held market, Sony the home console market.
It never ceases to amaze me that people get paid quite well to put together information packets like this that are so incredibly vague and devoid of actual content...
He was inaccurate in his post, so I corrected him. My statement was a negation of what he said, not that they haven't made a dime from launch up to now.
@FP_slomo788: It's what they've done, but with the PS3, for a while there it was one of their main bullet points. When sales were abysmal they'd say "well, don't worry because were right on track for our ten year plan!"
In truth they needed to stress it because unlike the previous systems the PS3 is taking half a decade to obtain profitability. Sony has no choice.
Once they release the PS4, only a few people are going to buy the PS3 because it doesn't have a library that's as strong as the libraries of the PS1 or PS2's.
As much as I like the PS3, it's a financial and technical clusterfuck. Maybe they can replace it with a fully backwards compatible PS4 that uses more cell chips and a new Nvidia GPU to maintain compatibility.
They need to recoup their losses and technology investments.
@FP_slomo788: My PS1, bought in early 1997, still works like a champ. My replacement PS2 (original one got stolen from the dorm) is now 6 years old and flexes its muscles just fine.
I'd say that Sony makes excellent hardware so a 10 year plan for their consoles is entirely feasible.
@FP_slomo788:The PSone entered a market ripe for conquest. Sega never had any real direction with the Saturn, Nintendo had third parties leaving in droves.
The PS2 had five years of PSone gaming to go off of. Nintendo was weak, Microsoft didn't enter till 2001, Sega was in a death spin.
Sony can claim "Ten year lifespan" all they want, but the market decides what system lasts that long. And Sony is facing not only a uphill battle, but the still dragging weights placed on it by hubris.
@Foxstar is in love with Kotaku's two Brians.: Actually, my cousin bought a PS1 back when it launched in 1995. Mind you, this was when I was in Indonesia and living with us. Also, from what I understand, that machine is still running just fine.
I picked up my original PS2 back in early 2001. Basically right as The Bouncer came out. If the PS2 hadn't gotten stolen from the dorm, it'd be 8 and a half years old now and probably chug along just fine.
Thank god that I finished Disgaea and Xenosaga before it got stolen.
@Vedli: Agreed but they need to be a significant leap in punning media. We cant just slap some lens flare, a bump map, and grey colors on to an old pun and call it next gen punning. We also can't have just two old puns duct taped together.
The question we have to ask is where are the next gen puns?
@Yossarian: But will we have to comment on the console war as Crecente intended? Productively. No puns, no shovelware jokes, just games against games alone?
I wonder what they consider "Network Service" revenue? We can guess, but there is nothing here to define it ... I wonder if they mean revenue from the publisher end or the consumer end.
I'm not sure I buy their advantages ... advantages over what? Other systems? Clearly not all of those work as advantages -- features, but not advantages.
That's the 5 year plan for profit. I was on the 5 year plan in college, and that's usually given a mental thumbs down. But I, too, changed majors after my second year just like Sony recently "changed majors" by releasing a Slim console and dropping the price.
Any game history guru out there who can tell us other consoles that were on the 5 year profit plan? I kinda feel bad for them, but hopefully I'll be helping their pockets by picking one of these up around Christmas.
Wait, I don't see "Stop wasting money on Power Point presentations that state the blatantly obvious" in their Power Point presentation that states the blatantly obvious.
In that same presentation, Sony showed this slide that I posted. If you look at the third bullet point, it insinuates that PSN might be a paid service in the future.
I guess this is what it means from the slide in the article which states that Sony wanted to grow network service revenue.
@Save me: Those are for premium services like Qore. Gaming will stil be free.
"SCE will further increase sales by offering users new entertainment through the combination of hardware, software, peripheral and PlayStation Network," said the SCE boss.
"Especially in the online area, we are studying the possibility of introducing a subscription model, offering premium content and services, in addition to the current free services."
I hope it's only limited to services such as Qore but do people even use it? From the link, I am not convinced that all gameplay aspects would be free. They would have to make the premium service attractive for people to subscribe or else the model wont take off.
At this point, I think it's hard for Sony to watch people who are willing to pay for XBL while their option is free.
You've got to hand it to Sony, ever since GamesCom I feel like perception has totally changed and the Playstation is really powering now.
They made mistakes, they know that and I still think there's a long way to go, but I feel like there's a lot of buzz around the Playstation platforms right now and that can only be good for the consumer.
I'm sure Microsoft and Nintendo have plenty up their sleeves aswell, but a three-horse race benefits us all, and that's what Sony have managed to make it, pretty much since August aswell.
Stringer says that Sony's Playstation 3 has five key advatages: The incorporation of a Blu-ray player, the Playstation Network, PSP linkage, upcoming 3D games and their recently announced motion controller
Two advantages at best, the upcoming 3D titles and maybe the motion controller when we see more of it.
You can buy cheap Blue-ray players now, we don't need it built in and it isn't really all that convenient. As for the Playstation Network, the saying "You get what you paid for" rings true.
@Outkastprince: I would agree that Blu Ray inclusion has less of an impact now.
It will still be meaningful to someone comparison shopping consoles (although I think games will always be the deciding factor there), but for an occasional gamer who really just wants a Blu Ray player, it's likely that market is lost to them now.
When the PS3 launched and Blu Ray was in it's infancy, that casual player may have opted for PS3 and became a gamer over time.
@Outkastprince: The PS3 is still one of the best (if not the best) BluRay players on the market, and the easiest to upgrade to new specifications. The DVD upscaling is also phenomenal.
An equivalent BR player would cost nearly as much as a PS3.
So sure, if you want a basic BR player you can get one for 120 to 150$. But why drop 900$+ on an HDTV only to feed it second-rate BR playback?
Edit: Here, take a look at this more or less equivalent BR player: [www.futureshop.ca]
The PS3 is about 30$ cheaper and also plays games. So if you're planning on getting a decent to high end BR player...
@Koztah: How the heck can a Blu-ray player be inferior if all it does is play the movie, and perhaps do BD-Live? There's no way the photo streaming etc, and the wireless connection on that thing (the linked player) justify several hundred more dollars.
@Outkastprince: As far as gaming systems go, Bluray is still a big advantage. For the same price as a 360 (non-Arcade) you get a high-end BD player and it also gives the edge to games taking advantage of the tech.
PSP linkage definitely is a bonus as well, with Remote Play, PS1 classics and how they're planning on linking franchises between the platforms (like Resistance 2 and Retribution did, and how EA wants to do). If you own a PSP the PS3 might draw you over Wii or 360 for that reason.
PSN is also a definite advantage, I don't see how it could be anything other than that. You get an online experience on-par with that of the 360, for free.Yes, you lose some of the community feel of XBL, but as far as gaming goes, it's an entirely viable option. It makes for "great" fanboy debates on gaming blogs, but let's be serious. If Sony shut down PSN right now it would definitely be felt.
11/19/09
We'll see what comes of it, but at this point if Microsoft wasn't currently in the middle of forging it's new battle plans, they could drop the Pro to 100, drop 20 billion or so and buy EA and end this right now. And Nintendo's expanding marketshare means they are going to remain 1st till the end of this gen.
11/19/09
The bottom line is Sony is currently fighting a battle they cannot win, but they can survive if they continue to turn this thing around. Look at it this way, Sony could make a miraculous comeback and catch Microsoft and even Nintendo, but for what? No matter what Sony does they will end this generation having lost a significant amount of marketshare to both Microsoft and Nintendo.
It will leave a few fanboys butthurt, but overall the current distribution of marketshare tremendously benefits all gamers. As they say when March Madness comes around "survive and advance". That is exactly what Sony is thinking right now.
11/19/09
11/22/09
I mean, if Sony just said fuck it and launched the PS4 tomorrow, would you be saying Sony are winning the wars? Or would you be comparing the monthly sales to the wii, PS3 and 360?
When Microsoft threw in the towel on the xbox, they didn't suddenly jump into first place with the 360.
The same goes for the wii and game cube. Sony are still selling the worlds most dominant console and they have their successor infiltrating the market at the same time.
Nintendo dominate the hand held market, Sony the home console market.
11/19/09
11/19/09
11/19/09
11/19/09
11/19/09
He was inaccurate in his post, so I corrected him. My statement was a negation of what he said, not that they haven't made a dime from launch up to now.
11/19/09
11/19/09
11/19/09
11/19/09
In truth they needed to stress it because unlike the previous systems the PS3 is taking half a decade to obtain profitability. Sony has no choice.
Once they release the PS4, only a few people are going to buy the PS3 because it doesn't have a library that's as strong as the libraries of the PS1 or PS2's.
As much as I like the PS3, it's a financial and technical clusterfuck. Maybe they can replace it with a fully backwards compatible PS4 that uses more cell chips and a new Nvidia GPU to maintain compatibility.
They need to recoup their losses and technology investments.
#speakup
11/19/09
I'd say that Sony makes excellent hardware so a 10 year plan for their consoles is entirely feasible.
11/19/09
Someone clearly missed the first three years of the PSone (Upside down PSones, Side stacked PSones) and the first 2 years of the PS2 (DRE)
11/19/09
The PS2 had five years of PSone gaming to go off of. Nintendo was weak, Microsoft didn't enter till 2001, Sega was in a death spin.
Sony can claim "Ten year lifespan" all they want, but the market decides what system lasts that long. And Sony is facing not only a uphill battle, but the still dragging weights placed on it by hubris.
11/19/09
I picked up my original PS2 back in early 2001. Basically right as The Bouncer came out. If the PS2 hadn't gotten stolen from the dorm, it'd be 8 and a half years old now and probably chug along just fine.
Thank god that I finished Disgaea and Xenosaga before it got stolen.
#speakup
11/19/09
11/19/09
11/19/09
Here's my plan.
11/19/09
11/19/09
Ah, nothing like spitting out my apple juice in the morning to something funny. Thanks Yossarian.
Now I gotta clean up. Also, thanks Yossarian.
11/19/09
The question we have to ask is where are the next gen puns?
11/19/09
11/19/09
Be quiet now, I mean it!
11/19/09
11/19/09
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11/19/09
11/19/09
There can never be too many puns though.
11/19/09
You sir, have a new follower. Thank you for getting that :)
11/19/09
#speakup
11/19/09
11/19/09
Now when you will show us that you can actually comment left-handed?
11/19/09
I'm not sure I buy their advantages ... advantages over what? Other systems? Clearly not all of those work as advantages -- features, but not advantages.
11/19/09
"Advantages" is obviously just a marketing term for features.
11/19/09
Any game history guru out there who can tell us other consoles that were on the 5 year profit plan? I kinda feel bad for them, but hopefully I'll be helping their pockets by picking one of these up around Christmas.
11/19/09
11/19/09
11/19/09
11/19/09
In that same presentation, Sony showed this slide that I posted. If you look at the third bullet point, it insinuates that PSN might be a paid service in the future.
I guess this is what it means from the slide in the article which states that Sony wanted to grow network service revenue.
11/19/09
"SCE will further increase sales by offering users new entertainment through the combination of hardware, software, peripheral and PlayStation Network," said the SCE boss.
"Especially in the online area, we are studying the possibility of introducing a subscription model, offering premium content and services, in addition to the current free services."
[www.vg247.com]
11/19/09
11/19/09
I hope it's only limited to services such as Qore but do people even use it? From the link, I am not convinced that all gameplay aspects would be free. They would have to make the premium service attractive for people to subscribe or else the model wont take off.
At this point, I think it's hard for Sony to watch people who are willing to pay for XBL while their option is free.
11/19/09
They made mistakes, they know that and I still think there's a long way to go, but I feel like there's a lot of buzz around the Playstation platforms right now and that can only be good for the consumer.
I'm sure Microsoft and Nintendo have plenty up their sleeves aswell, but a three-horse race benefits us all, and that's what Sony have managed to make it, pretty much since August aswell.
Dramatic turn around.
11/19/09
11/19/09
Two advantages at best, the upcoming 3D titles and maybe the motion controller when we see more of it.
You can buy cheap Blue-ray players now, we don't need it built in and it isn't really all that convenient. As for the Playstation Network, the saying "You get what you paid for" rings true.
11/19/09
It will still be meaningful to someone comparison shopping consoles (although I think games will always be the deciding factor there), but for an occasional gamer who really just wants a Blu Ray player, it's likely that market is lost to them now.
When the PS3 launched and Blu Ray was in it's infancy, that casual player may have opted for PS3 and became a gamer over time.
11/19/09
An equivalent BR player would cost nearly as much as a PS3.
So sure, if you want a basic BR player you can get one for 120 to 150$. But why drop 900$+ on an HDTV only to feed it second-rate BR playback?
Edit: Here, take a look at this more or less equivalent BR player: [www.futureshop.ca]
The PS3 is about 30$ cheaper and also plays games. So if you're planning on getting a decent to high end BR player...
11/19/09
11/19/09
PSP linkage definitely is a bonus as well, with Remote Play, PS1 classics and how they're planning on linking franchises between the platforms (like Resistance 2 and Retribution did, and how EA wants to do). If you own a PSP the PS3 might draw you over Wii or 360 for that reason.
PSN is also a definite advantage, I don't see how it could be anything other than that. You get an online experience on-par with that of the 360, for free.Yes, you lose some of the community feel of XBL, but as far as gaming goes, it's an entirely viable option. It makes for "great" fanboy debates on gaming blogs, but let's be serious. If Sony shut down PSN right now it would definitely be felt.
11/19/09