Drunk Driving
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Scottish Government Fighting Drunk Driving With Xbox 360
The Scottish Government is worried about youth adult drunk driving. During their most recent drunk driving initiative, police caught 150 people under the age of 25 (granted, there are roughly 5 million people in Scotland, but the BBC feels the stat is important, so we're letting you know). Now Scotland is putting £10,000, or almost $20,000, behind in-game sober driving ads. They'll be popping up within online-enabled games Need for Speed: Carbon, Project Gotham Racing 4 and Pro Evolution Soccer 2008. Transport Minister Stewart Stevenson had this to say about this new campaign:
It is innovative, it is new, and it is far removed from the more traditional methods we have been using. I believe that is what we need if we are to reverse the number of Scots families suffering the tragedy of a loved one being lost.It's good to see bureaucracy tweaking their gameplan with the times. Hopefully Scotland finds their money well-spent.
under the influence
Drunk Driving The Video Game
Ever since Atari released Night Driver, gamers have been looking forward to what we expected was the natural progression of the title. Unfortunately we never got Drunk Driver, but a team of fine arts students at the University of Calgary have come up with a reasonable facsimile. "The Booze Cruise", the end result of over ten months of work from the students, is a PC game that simulates driving with a blood alcohol percentage three times the legal limit. With blurry vision, you have to drive home in 90 seconds without killing anyone. I hope there's more to it than just blurred vision, or it could very well be called "Driving Home From The Eye Doctor After Being Dilated Without Wearing Those Silly Plastic Sunglasses Cruise", which is entirely too long a title for a student project. Police plan to use the game as a teaching tool, while students plan to giggle while they crash into people, places, and things.
Students develop drunk driving video game [Canada.com]
Image courtesy of CanWest News Service






