downloadable content
Sure it's stretching the criteria a bit, but with 650,000 combined downloads across multiple song packs and three songs per pack, that makes...well, 1,950,000 downloads, but I am sure Activision took that into account when they put out the press release below, which boasts two million song downloads. I have to wonder how many more they would have gotten by now had they not released the packs with the ridiculous $5 price tag, but the $3,250,000 they've made off of the DLC so far is nothing to shake a stick at. Just ask Dusty Welch, RedOctane's head of publishing.
"The Guitar Hero II downloadable video game song packs are some of the most popular content on Xbox LIVE and are quickly becoming a very lucrative revenue stream and powerful promotional vehicle for musicians and record labels today."
Yep, we sure showed them. Overprice your song packs and we'll boycott them so hard you'll only make $3 million dollars. Take that!
More »