David Reeves - We All Have Very Sharp Swords
Man, Sony Computer Entertainment Europe boss David Reeves is an analogy machine! In a recent interview with Eurogamer, he put his powers to task in summing up the current state of the console war.
"I prefer to talk about the fact that, yeah, we're competitors, but the competition really has made people so much sharper, and if I can use this analogy, if you're fighting in a war that's, say, Boeing versus Airbus, it's almost like battleship against battleship and you're fighting from 15 miles away; if you're fighting in the car war, it might be that you're fighting in tanks and you're one kilometre away; in the videogame industry, if there's a war, if there's competition, it's almost like hand-to-hand fighting, but it makes you sharper. You want to have a sharper sword, you want to have a sword that feels just about right, and everyone is very sharp, and what they're doing is they're looking for high ground, low ground where they can get an advantage."
So the console industry is like melee combat with swords...or is it like shoes?
More »

















