The people who publish video games Red Faction, Saints Row, UFC Undisputed and, soon, Homefront are putting the old THQ out to pasture. At least, that's where the logo is going. This is the new "THQ."
Millward Brown Optimor, a "global brand strategy" analyst firm, just stepped into a heaping pile of fanboy doodoo with its latest rankings of the 100 most valuable brands in the world, pegging Sony at 94th. Nintendo is 32nd, Microsoft fourth.