Paul Christoforo, best known as the man who set off an Internet firestorm after a spat with a customer went public last December, has filed a lawsuit against the company he worked for then.
It's tough to recover from a PR gaffe. Even tougher: when it's the biggest PR gaffe of 2011, a customer service firestorm that set the Internet into Complete And Utter Outrage Mode late last year.
Some good may be coming out of the "Ocean Stratagy"/Paul Christoforo customer service debacle. N-Control, the company that makes the Avenger controller formerly repped by Christoforo, announced that they'd be making a large donation to Child's Play.
The guy who supposedly started this rides a crotch-rocket motorcycle, and his Facebook gallery is full of shirtless, sunglassed, dudebro posturing, koozied beer in hand. He's in marketing and he can't spell for shit, even when he's insulting you. He may even be a steroid user.
In a statement just released, N-Control, maker of the "Avenger" accessory linked to the infamous marketer Paul Christoforo, has promised a $10 discount coupon for all who pre-ordered the device, as an apology for Christoforo's conduct toward a customer, which drew the wrath of the global video gaming community earlier…
The PR tempest in a teapot born of one misused gamer and shockingly bad customer support seems to have mostly run its course, leaving a one-man PR firm in apparent shambles and a unique video game controller accessory struggling to survive.
It's been a heck of a day for Paul Christoforo, whose flippant email to a customer asking about his Avenger controller order has made Christoforo a walking memetic punchline. But maybe we should cut Christoforo a break for his overly aggressive emails: he could just be feeling the effects of roid rage.
It looks crazy but it just might work. N-Control has opened up preorders for the PlayStation 3 version of its Avenger controller cover, adding levers, pulleys, and other odds and ends to a controller design that's worked perfectly well for over a decade.