Activision Teams With IGA For PS3 In-Game Ads

In-game advertising company IGA Worldwide continues its streak of signing major console manufacturers and publishers to their network, announcing that they've signed a multi-year agreement with Activision to supply dynamic advertisements for the company's PlayStation 3 titles, beginning with Guitar Hero: World Tour. … » 9/30/08 12:40pm 9/30/08 12:40pm