What's it like making the follow up for million-selling, universally-panned 50 Cent: Bulletproof? Total freedom? Or is Fiddy running the show? ProllySays game director Julian Widdows at UK dev Swordfish Studios:

We were very much given control of the core experience, what we wanted to create with a 50 Cent game. He took a look at it and he was like, 'You know, it looks really cool, I'd like something a little bit more.' The guy's a gamer, which in and of itself is actually an advantage because he came in with a very honest, very open opinion - 'As a gamer, I want more than just a core experience'.

He's a gamer, just not a "crazy game head," m'kay?
Blood on the Sand Interview [CVG] [Pic]

unreal engine 3

Mark Rein "Blown Away" By New 50 Cent Game

Mark Rein is not an easy man to impress. He's very picky. That chocolate suit he's wearing, it took him years to pick that out. So, when he says he was blown away by Unreal Engine 3 licensee 50 Cent: Blood on the Sand, that means something. What, we're still not exactly sure. Says Blood on the Sand game director Julian Widdows:

When we heard he was coming we were like 'oh no, we're gonna get killed!' But he was over the moon, we're chuffed about it... We're obviously an Unreal Engine 3 licensee and he just came in for a visit and said 'oh my god, I can't believe you're working on this, it looks phenomenal'. That was it; it wasn't anything particularly formal, he came in to say hello to his licensees and was blown away by it. That was great for us.

Don't just think of Mark Rein as some game executive in a chocolaty suit, he's a motivator. He motivates.
Rein "Blown Away" [CVG]

vivendi

50 Cent Sequel To Feature Bloody Sand

Yep, Fifty and the G Unit are back. The follow up to 50 Cent: Bulletproof, the educational shoot 'em up in which the rapper took on a criminal organization out to get him, is known as 50 Cent: Blood on the Sand. According to the MTV reveal on the Vivendi-published, Swordfish Studios-developed title, the details of whom 50 and his G's will be shooting at are still super secret. We know 50's going somewhere sandy, bringing AI and player controlled buddies with him and that Formula 50 Vitamin Water and bottles of bub will most likely be consumed.

MTV has eight exclusive screens of Mr. Cent's sandy adventure, currently planned for the Fall, which actually look quite nice. There's no shortage of details on the game, said to be a "Three Kings' meets 'Lock, Stock and Two Smoking Barrels'" crime story, which you'll find linked below.

50 Cent Video Game Exclusive: 'Blood On The Sand' Details, First Images Revealed [MTV]