Not the most inspired or brilliant tchotke in the world, but it's still one step up from those mail-in cereal box toys on account that Nintendo is willing to foot the bill for shipping and handling. According to the website, all you have to do to claim your prize is:

• Sign up for My Nintendo
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• Register Big Brain Academy: Wii Degree
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• Take a quick survey
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• Confirm your address so we can send your Wii Remote keychain*

• What's that asterisk about at the end of "Wii Remote keychain*"? Just a small legal matter stating under no circumstances will this keychain wiimote work with the Nintendo Wii. Not that I don't expect to see gutted versions of it with wires poking out of that do work with the Wii in the future. Kim Phu

  Nintendo wants to hear your thoughts on Big Brain Academy: Wii Degree™ [Nintendo]