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		<title><![CDATA[Kotaku: Play Beyond]]></title>
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			<title><![CDATA[Kotaku: Play Beyond]]></title>
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		<description><![CDATA[Kotaku posts tagged Play Beyond]]></description>
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			<title><![CDATA[Sony's 3D Display Tech Is So Not New]]></title>
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										<!--  div style="background-color: #B3B3B3; width: 190px; padding: 1px;"><a title="Click here to read Sony's 3D Display Tech Is So Not New" href="http://kotaku.com/play-beyond/" style="background-color:#888888; color:#FFFFFF; font-size:12px;text-align:right; display:block; height:14px; padding:1px 2px; text-decoration:none; text-transform:uppercase; width:156px;"><span style="color: white;" class="hash">#</span><span style="color: white;">playbeyond</span></a></div -->					<div><a title="Click here to read Sony's 3D Display Tech Is So Not New" href="http://kotaku.com/5809774/sonys-3d-display-tech-is-so-not-new" class="pp_image">
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				<!-- videoId: CVJcVPvjUJo --><!-- /videoId: CVJcVPvjUJo --> One of Sony's big E3 reveals was its <a href="http://kotaku.com/5809232/the-playstation-branded-3d-display/gallery/">3D display</a> that allows gamers to see two different images on the same screen at the same time. This isn't new. Some dude is already enjoying this feature at home.				<a href="http://kotaku.com/5809774/sonys-3d-display-tech-is-so-not-new" title="Click here to read more about Sony's 3D Display Tech Is So Not New">More&nbsp;&raquo;</a>
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			<category><![CDATA[Play Beyond]]></category>
			<category><![CDATA[E3]]></category>
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			<category><![CDATA[PS3]]></category>
			<category><![CDATA[Sony]]></category>
			<pubDate><![CDATA[Wed, 08 Jun 2011 01:40:00 EDT]]></pubDate>
			<dc:creator><![CDATA[Brian Ashcraft]]></dc:creator>
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			<title><![CDATA[More PS3 Billboard, Web Site Sightings]]></title>
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										<!--  div style="background-color: #B3B3B3; width: 190px; padding: 1px;"><a title="Click here to read More PS3 Billboard, Web Site Sightings" href="http://kotaku.com/sony/" style="background-color:#888888; color:#FFFFFF; font-size:12px;text-align:right; display:block; height:14px; padding:1px 2px; text-decoration:none; text-transform:uppercase; width:156px;"><span style="color: white;" class="hash">#</span><span style="color: white;">sony</span></a></div -->					<div><a title="Click here to read More PS3 Billboard, Web Site Sightings" href="http://kotaku.com/206064/more-ps3-billboard-web-site-sightings" class="pp_image">
						<img style="border-color: #B3B3B3; border-width: 0 1px 1px; border-style: none solid solid;" height="120" width="190" title="Click here to read More PS3 Billboard, Web Site Sightings" alt="Click here to read More PS3 Billboard, Web Site Sightings" src="http://cache.kotaku.com/assets/images/9/2006/10/small_new_la_ps3_billboard.jpg"/>
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      This is billboard number two, following our earlier post showing off the current LA-spotted advertisement, and this one is much more graphic. Reader Pam nabbed this shot, with telephone poles included to show scale (obviously).				<a href="http://kotaku.com/206064/more-ps3-billboard-web-site-sightings" title="Click here to read more about More PS3 Billboard, Web Site Sightings">More&nbsp;&raquo;</a>
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			<category><![CDATA[Sony]]></category>
			<category><![CDATA[Play Beyond]]></category>
			<category><![CDATA[Playstation 3]]></category>
			<category><![CDATA[PS3]]></category>
			<pubDate><![CDATA[Sun, 08 Oct 2006 23:12:48 EDT]]></pubDate>
			<dc:creator><![CDATA[Michael McWhertor]]></dc:creator>
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			<title><![CDATA[PlayStation 3 Billboards Surface]]></title>
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										<!--  div style="background-color: #B3B3B3; width: 190px; padding: 1px;"><a title="Click here to read PlayStation 3 Billboards Surface" href="http://kotaku.com/sony/" style="background-color:#888888; color:#FFFFFF; font-size:12px;text-align:right; display:block; height:14px; padding:1px 2px; text-decoration:none; text-transform:uppercase; width:156px;"><span style="color: white;" class="hash">#</span><span style="color: white;">sony</span></a></div -->					<div><a title="Click here to read PlayStation 3 Billboards Surface" href="http://kotaku.com/206032/playstation-3-billboards-surface" class="pp_image">
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      One of our eagle eyed Kotaku readers spotted one of the first PlayStation 3 billboards standing proudly erect in the great city of Los Angeles, not far from junk food institution Pink's Hot Dogs. While he didn't have kind words for it, I actually kind of like it. It's not as striking as the Play Beyond imagery that Sony had installed at the L.A. County Convention Center during E3, but it's not an eyesore either. At least they aren't using that garish Spider-Man typeface for everything.				<a href="http://kotaku.com/206032/playstation-3-billboards-surface" title="Click here to read more about PlayStation 3 Billboards Surface">More&nbsp;&raquo;</a>
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			<category><![CDATA[Sony]]></category>
			<category><![CDATA[Billboard]]></category>
			<category><![CDATA[E306]]></category>
			<category><![CDATA[Launch]]></category>
			<category><![CDATA[Next-gen]]></category>
			<category><![CDATA[Play Beyond]]></category>
			<category><![CDATA[Playstation 3]]></category>
			<category><![CDATA[PS3]]></category>
			<pubDate><![CDATA[Sun, 08 Oct 2006 13:00:27 EDT]]></pubDate>
			<dc:creator><![CDATA[Michael McWhertor]]></dc:creator>
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			<title><![CDATA[E306: Sony's Ad Campaign]]></title>
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										<!--  div style="background-color: #B3B3B3; width: 190px; padding: 1px;"><a title="Click here to read E306: Sony's Ad Campaign" href="http://kotaku.com/sony/" style="background-color:#888888; color:#FFFFFF; font-size:12px;text-align:right; display:block; height:14px; padding:1px 2px; text-decoration:none; text-transform:uppercase; width:156px;"><span style="color: white;" class="hash">#</span><span style="color: white;">sony</span></a></div -->					<div><a title="Click here to read E306: Sony's Ad Campaign" href="http://kotaku.com/172083/e306-sonys-ad-campaign" class="pp_image">
						<img style="border-color: #B3B3B3; border-width: 0 1px 1px; border-style: none solid solid;" height="120" width="190" title="Click here to read E306: Sony's Ad Campaign" alt="Click here to read E306: Sony's Ad Campaign" src="http://cache.kotaku.com/assets/images/9/2006/05/small_play_beyond_lava-thumb.jpg"/>
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				<a href="http://www.kotaku.com/images/2006/05/play_beyond_lava1.php" onclick="window.open('http://www.kotaku.com/images/2006/05/play_beyond_lava1.php','popup','width=480,height=645,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"></a>
Team Kotaku touched down yesterday in L.A. and, after many fish tacos, I worked my way over to the convention center to check out the area. As expected, signage was being hung by the convention center crew, with street ads already in place. Sony's "Play Beyond" campaign was in full effect, with beautiful imagery and typical Sony cryptic messaging that I can only assume will be tied into SCEA's online plans.				<a href="http://kotaku.com/172083/e306-sonys-ad-campaign" title="Click here to read more about E306: Sony's Ad Campaign">More&nbsp;&raquo;</a>
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			<category><![CDATA[Fish Tacos]]></category>
			<category><![CDATA[Play Beyond]]></category>
			<category><![CDATA[Playstation 3]]></category>
			<pubDate><![CDATA[Sun, 07 May 2006 13:15:14 EDT]]></pubDate>
			<dc:creator><![CDATA[Michael McWhertor]]></dc:creator>
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