Oh Wow, Amazon Really Hates Nintendo Consoles

The conflict between Nintendo and Amazon just keeps getting stranger.

For almost two years now, Amazon has not been selling Nintendo's gaming hardware first hand. You can buy a 3DS or Wii U from the massive online retailer, but it will be sold through a third party. Amazon won't sell Nintendo hardware themselves. And neither Nintendo nor Amazon will say why. (UPDATE: As some readers have noticed, it looks like Amazon is directly selling the Cosmo Blue 3DS, but they don't sell other 3DS models or the 3DS XL.)

I've been following this story with quite some interest over the past couple of years, and here's a new wrinkle: now, as spotted by Kotaku tipster Danny, Amazon is actually shilling for other consoles on Nintendo console pages.

"Also consider the PlayStation Vita," Amazon writes on their page for the 3DS:

Oh Wow, Amazon Really Hates Nintendo Consoles

"Wait a minute," you must be saying. "Surely that's a standard practice for Amazon's listings? I bet the Vita also encourages you to go check out the 3DS."

Nope.

Oh Wow, Amazon Really Hates Nintendo Consoles

And what of the Wii U, Nintendo's newest gaming machine?

Well, that Amazon page tells you to consider buying yourself an Xbox 360. Or maybe a PS3. And hey, did you know that Sony just announced the PlayStation 4?

Oh Wow, Amazon Really Hates Nintendo Consoles

Weird, don't you think? I've reached out to both Amazon and Nintendo to ask what's up.

Do you know anything about what happened between Amazon and Nintendo? Shoot me an e-mail.