One of the popular theories about why the Wii U has struggled is that it just might have the wrong name. Millions of people loved the Wii, so maybe they should have called this one the Wii 2? Here's Nintendo of America president Reggie Fils-Aime's take:
"The challenges we're facing with Wii U are not issues of the name," Fils-Aime told me during an interview earlier this week, after acknowledging that sales of the Wii U in the U.S. are only at 1.5 million units, about half of what the Wii did in the same amount of time.
"The issue is the lack of a steady rate of software launches to motivate the consumer to drive buzz and engagement and to highlight the wide variety of uses of the GamePad. That's the issue."
There has indeed been a drought of Nintendo games for Wii U in the months since its November launch. The Wii didn't have that many more major games by this point either, but it did have Wii Sports on day one. That game was a cultural phenomenon.
The other theory about the Wii U 's slow start is that people might not know it exists, that they think it's just a peripheral. This very issue cropped up shortly after the Wii U's E3 2012 debut.