• Xbox 360

    Official 360 Numbers Bad and Good

    Some Xbox news came out in today s earnings announcement from Microsoft. Here s the stuff you care about:

    About 1.5 million Xbox 360s were sold from Nov. 22 to Dec. 21, with 900,000 consoles in North America, 500,000 in Europe and 100,000 in Japan.

    Wow, that s shockingly bad, especially in Japan. Msoft puts the blame squarely on the shoulders of shortages. Maybe this is why no one likes to do global launches.

    On the plus side for Msoft, the attach rate was amazingly high. In other words, people bought lots of games for their 360s. The rate was more than four per console and accessories were more than three per console. And we know that s where the real money is.

    Since the launch of the Xbox 360, people have downloaded 4 million things from Live. Many of those things likely cost money, though there s tons of free stuff on Live as well.

    Msoft sold more than 2.2 million Xbox 1 consoles in the first half of the fiscal year. They still, however, won t say if they are still actually making the consoles and not just selling off their supplies.

    Msoft has officially lowered their expectations for the 360 to 2.5 million for the first 90 days. Even with that lowered expectation, Msoft expects the console and its bits and pieces to bring in $1.5 billion (with a big-ass B) in the first three months.

    A third plant has been brought online to make the 360.

    By the end of June there will be 50 high-def games for the console.

    All of these factoids plucked from the withered soul of Msoft marketer John Porcaro. I kid, anyone who calls the vacant space between Paris Hilton s ears a country is OK in my book.

    Xbox News from Today s Earnings Announcements [Gamerscore]

    Loading comments ...