Sony has been rolling out new PS3 kiosks across Japan. They're not playable and show pre-renders of launch games like Mobile Suit Gundam: Crossfire. The reaction? Foot-traffic stopping. Here, flabbergasted customers were brought to a stand-still. (Well, except for that guy looking at DS software.) Comments overheard include:

• "Those graphics are beautiful."
• "It's expensive. But worth it."
• "Wow."
• "This is next-gen gaming."
• "That console looks really cool."

Sure, the Wii will own Japan this Christmas, but don't count Sony out next year. These looky-loos were totally PS3 hypnotized. Console launches domestically next Saturday, when all of these onlookers' dreams of owning a PS3 this year are smashed into bits.

Hit the jump for kiosk pics. Brian Ashcraft

Contact information for this author is not available.