Crecente — his wife combing coconut oil through his locks as they holidayed on some far off sandy isle — took a break from sipping mimosas to make sure that someone on the Kotaku staff reported this. Ashcraft's asleep and Eliza... well, "she" is off getting some estrogen shots, so I guess that's me.

The ESRB will be holding a 'Commitment to Parents' meeting in Washington D.C. at 11:30am tomorrow, hopefully to reiterate the message they've stated perfectly clear for years now: a fair, balanced games rating system can not work without a semblance of reason and education on the parts of parents, consumers, politicians (yeah, right. These guys are professional ignoramuses with their fingers on the 'Fear' hot button) and retailers.

Attending the meet-up will be Entertainment Software Association president Doug Lowenstein, Entertainment Merchants Association president Bo Andersen and ESRB president Patricia Vance. Also controversial conservative Sen. Rick Santorum, Sen. George Allen and Sen. Mark Pryor.

If you go, make sure to boo these last jackasses. They're the problem, not Hot Coffee. Dry press release after the jump. Florian Eckhardt

ESRB RETAIL COUNCIL (ERC) AND MEMBERS OF CONGRESS TO ANNOUNCE "COMMITMENT TO PARENTS" PARTNERSHIP

NEW YORK - The Entertainment Software Rating Board (ESRB) will be joined by Senators Rick Santorum (R-PA), George Allen (R-VA), and Mark Pryor (D-AR) to announce an unprecedented commitment on the part of leading video game retailers to enhance compliance with store policies regarding the sale of Mature-rated video games and educate customers about ESRB video game ratings, among other initiatives. The ESRB Retail Council (ERC), whose members include Best Buy, Blockbuster, Circuit City, GameStop/EB Games, Movie Gallery/Hollywood Video/Game Crazy, Target and Wal-Mart, is a partnership between ESRB and leading computer and video game retailers representing approximately 80% of video game sales and over 20,000 retail locations nationwide.

WHAT: Announcement of ESRB Retail Council "Commitment to Parents"

WHO: U.S. Senator Rick Santorum (R-PA)
U.S. Senator George Allen (R-VA)
U.S. Senator Mark Pryor (D-AR)
Ms. Patricia E. Vance, Entertainment Software Rating Board
Mr. Don Frieson, Wal-Mart
Mr. Dan Kaufman, GameStop
Ms. Judy Norris, Blockbuster
Mr. Rick Vergara, Circuit City
Mr. Doug Lowenstein, Entertainment Software Association
Mr. Bo Andersen, Entertainment Merchants Association

WHEN: Wednesday, June 21, 2006 11:30am (promptly)

WHERE: Russell Senate Office Building, Room 332
(Senate Agriculture Room)
Washington, DC 20510

-30-

About Entertainment Software Rating Board (ESRB)
The ESRB is a non-profit, self-regulatory body established in 1994 by the Entertainment Software Association (ESA). ESRB independently applies computer and video game content ratings, enforces advertising guidelines, and helps ensure responsible online privacy practices for the interactive entertainment software industry.