Everything starts moving fast. Showing my ticket, getting a new ticket, putting the old ticket in a yellow basket, and then being escorted to an empty elevator, getting in an empty elevator, which fills up like that and takes us to the 5th floor, where we are greeted by men in white sweater vests and stretched arms until things slow down.

There's a TV crew. And two guys in sunglasses. All black. One is yelling at Yodobashi Sweater Vest. I turn, double-take and as the staffer escorting me to the register what's going on.

His reply: "No pictures."

I'm in another line. A short one with the register in sight, and I'm pointing to titles and accessories on a menu, which are then placed in a bag and paid for by credit card. Like I said, fast.

Pass the PS3 demo kiosk.

There is one way out. It's a set of elevators. Which are currently stuck. All the consumers are carrying bags stuff with Wiis and Wii games. All save for the old men pressing their way to the front of the line.

Those guys in sunglasses linger, now sans camera crew and screaming fits. One of them goes over and talks to the group of old men.

There must've been a switch. I must've missed it.

In an elevator. Hit ground floor. It's morning. There's a parking lot across from the exit. A crowd of old men stand. Waiting and not for the Nintendo Wii. It's 7:30am, and that's already sold out. Brian Ashcraft

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