Kotaku

PSP Price Cut Looms?

CNN/Money's "Game Over' column by financial reporting stud Chris Morris leds us to believe that Sony will take a price hit on the PSP this holiday, lowering the MSRP of the handheld to $149 USD. In fact, analyst P.J. McNealy is quite sure of it.

There is a price cut coming in the second half of the year. [The PSP] has lost momentum. Nintendo has had a great run since it launched the DS Lite and Sony needs to regain some ground.

Analysts point to Sony's stockpiling of PSP hardware as an indicator that the company may make a revived retail push with new stock at a new price, combined with heavily promoted releases like Loco Roco and GTA: Vice City Stories. Add to that Sony's forthcoming online store with digital content and original PlayStation titles, and Sony could have a very healthy Christmas.

PSP price cut might be imminent

1:37 PM on Sat Aug 12 2006
By Michael McWhertor
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