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Kotaku
Sony's latest Good Night/Good Morning PSP ad campaign is going after young, single women — a demographic that the DS has taken by storm. The ads are typical Sony slick and feature a young woman using her PSP to do various tasks around the house like find recipes, get the weather, check out music and game. Though the fact the woman listens to her PSP while using a pricey Dyson vacuum is a little much. And she even puts the portable in her back jean pocket. That's so asking for trouble!
PSP Ads [Sony]
