In the course of reporting on the PlayStation 3 launch in Europe as "Europe at War", Uk Resistance uncovered a very interesting sign posted at the Bluewater Centre branch of popular UK video game store GAME. With the PS3 launch looming on the horizon, someone at the store posted a sign comparing the PS3 favorably against the Xbox 360.

The sign carries the title "To 3 or Not to 3? This is the answer..." and lists several 'facts' that make the Sony system seem more appealing. They pull out the old price argument of course, saying that the PS3 comes with HD movie support and online is free, so it is actually cheaper than the 360. They fail to point out that you still need to buy a headset as well as at least component cables, but somehow I don't think accuracy was a goal when this ad was written up.

They also mention that the PS3 is fully backwards compatible with all PS1 and PS2 games. Oh really?

GamesIndustry.biz reports that the sign was completely unauthorized and has since been removed from the store. Hit the link below for a larger version of the sign and UK Resistance's full coverage of Europe at War. Michael Fahey

EUROPE AT WAR: BLUEWATER GAME RESORTS TO 'THE OLD SUM TOTAL' TRICK [UK:Resistance via GamesIndustry.biz]