By Luke Plunkett, 11:30 PM on Thu Feb 22 2007, 17,094 views (Edit, to draft, Top, Slurp)

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Jerry Bruckheimer snagged the rights to the Prince of Persia franchise back in 2004, but we've since heard bupkis on the subject. Oh, until now. Jim Hill Media are reporting that Disney and Bruckheimer have kicked the film into gear and have big plans for the Prince, hoping that the movie "will [in theory] be Disney's big action-adventure release for the Summer of 2008".

Citing Disney's mad thirst for mega franchises (Pirates, Narnia), they speculate that a successful Prince of Persia film will mark the start of a trilogy. And lunchboxes, and action figures, and the inevitable Ubisoft game based off a film based off their games based off Jordan Mechner's game.

The film wouldn't be based on any particular PoP title, instead taking the series' basic themes and setting and crafting a new story out of it. It'd be lovely to see a film borrowing from Sands of Time, but something tells me that, Disney backing or not, this is going to feature the less-appealing badass Prince. Oh, and it's Bruckheimer, so expect EXPLOSIONS as well.

The Walt Disney Company embraces the "F" Word [Jim Hill, via Film Junk]