The Italians, they don't care. They don't give a hoot that we're on the cusp of July 2007. Because in Italy this week, it was time to look back and remember the best games of 2006. It was also time to decree that the best console game released in 2006 was...DBZ Budokai Tenkaichi 2.

Full list of winners below.

MARKETING AND COMMUNICATION

1) Best Trade AD Campaign
Electronic Arts - Fifa 07 Evolution

2) Best Print AD Consumer Campaign
Nintendo - Dr. Kawashima's Brain Training

3) Best TV Spot
Microsoft - Gears of War

4) Best Radio Spot
Electronic Arts - The Sims 2 Pets

5) Best Online Campaign
Vivendi - World of Warcraft

6) Best Packaging
DDE - Guild Wars Nightfall Collector's Edition

7) Best POS Material
Vivendi - World of Warcraft

8) Best Budget Line
Activision - Best Of Activision

9) Best Launch Event
Scei - PS3 Dome

10) Best Co-Marketing Activity
Konami / Halifax - PES 6 with Gazzetta dello Sport

11) Best Charity Iniative - Ex Aequo:
Nintendo - Nintendo for Abio
Halifax with Bible and AMREF

PRODUCTS

12) Best First Person Shooter:
Microsoft - Gears of War

13) Best Sports Games:
Konami / Halifax - Pro Evolution Soccer 6

14) Best Racing Game:
Electronic Arts - Need for Speed Carbon

15) Best Action Adventure Game:
Nintendo - The Legend of Zelda Twilight Princess

16) Best Strategy Game:
Microsoft - Age of Empire III

17) Best Simulation Game:
Microsoft - Flight Simulator X

18) Best Puzzle Game - Ex Aequo
Scei - Buzz! The Big Quiz
505 Games / Halifax - Cooking Mama

19) Best Overall Pc Game:
Vivendi - World of Warcraft

20) Best Overall Console Game - Ex Aequo
Atari - Dragon Ball Z: Budokai Tenkaichi 2
Konami / Halifax - PES 6

21) Best Overall Portable Game
Nintendo - Dr. Kawashima's Brain Training

22) Revelation of the Year:
Nintendo - Dr. Kawashima's Brain Training

ACCESSORIES

23) Best PC Accessory:
Thrustmaster - Rally Wheel GT Force Feedback Pro Clutch 3 Pedals Edition

24) Best Console Accessory:
Atomic - TVR Sport Racing Steering Wheel Atomic

25) Best Portable Accessory
Blaze / Leader - Xploder PSP

SPECIAL AWARDS

1) Special Marketing Award:
Disney Interactive Studios - Desperate Housewives
/Trade Campaign/

2) Special Marketing Launch Award:
Activision - Guitar Hero II