2001: Microsoft acquires Ensemble Studios, creators of Age of Empires. Microsoft is that guy—you know, the guy who is like, "I love the food here, so I'll buy your restaurant." And that restaurant is McDonald's.
Ok, that's an admittedly horrible analogy, even with companies like Bungie on the list. Maybe...Checker's...or Popeye's...or Jack 'n the Box. Or just that good place on the corner.
2005: Microsoft releases Forza Motorsport for XBOX in the US. 1UP and GamePro gave the game a perfect score. Not bad for a new franchise.
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