By Kim Phu, 1:20 PM on Tue May 1 2007, 3,455 views (Edit post, Set to draft, Slurp)

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The NBA has just launched in Second Life making scalping the new up-and-coming trade for all virtual riff-raff. Well, not really:

The NBA launched its presence in the virtual world of Second Life this morning, following an in-world press conference yesterday that featured NBA commissioner David Stern making the announcement. Built out by the Electric Sheep Company (sponsors of this blog), the NBA region in SL features a basketball arena, streaming video of classic NBA games and more recent highlights, virtual NBA merchandise (natch), and four half-courts where fans can play HORSE or enter dunking contests.

I can fail at horse in the real world, but I have to say kudos for streaming vitnage clips of NBA games of the past. ESPN Classics has got nothing on this, not when I can watch 30 Bob Costas avatars arguing over sports history. Kim Phu

NBA Takes Its Shot in Second Life [3pointd]