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Kotaku
The 360 versus PS3 argument often comes down to the question of hi-def DVD format. With neither Blu-ray nor HD DVD taking a clear lead in the format wars and consumers confused over which side they should back, in rides the white knight, Warner Bros. Next week at CES they plan to announce the Total HD disc, which is media capable of playing both HD formats, allowing studios to release one version of their productions instead of having to make two versions or worse, completely snubbing one install base altogether.
This is just brilliant, really. If the Total HD disc gains widespread acceptance then consumers won't be as wary of choosing a player, gamers can go back to arguing over games instead of movies, retailers will move more product, and neither HD DVD or Blu-Ray formats have to admit defeat by the other.
The only thing that could screw this up is pride on the part of the specific format backers, though I put forth that any studio that tries to force a format down our throats once the Total HD disc becomes widely available doesn't care enough about the consumer to warrant our money anyway.
New disc may sway DVD wars [CNET via Evil Avatar - Thanks Chilly!]
