Speaking at Reuter's Media Marketing Summit in New York City today, Reggie said that the Game Boy Advance has at least one more holiday sales season left in its life cycle.

"We think that Game Boy Advance certainly has at least one more holiday season left in it. For us, it continues to be a great stepping stone for five-, six-, seven-year-old consumers to have their first great handheld gaming experience and then transition right into DS," Fils-Aime told the Reuters Media Summit in New York.

What he doesn't say is what will happen after the GBA is pushing up daisies. Will Nintendo try to redesign the handheld or let it die a respectful death to make room for more DS sales? Brian Crecente

Nintendo Sees at least one more season in GBA [Reuters]

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