Kotaku
This is neat. No, this is clever — sneaky, even. At the Pokémon I saw over over the weekend, DS and Pokémon Diamond and Pearl owners received a free Darkrai pocket monster download. The entire theater was filled with kids — kids with DSes! Before the movie, there were also a couple Wii and DS game ads. Guess who was annoyed with me for A). Not bringing the DS Lite to the theater and B). For not buying Diamond and Pearl? Boy, these Pokémon Company people know what the heck they're doing!
Watch Pokemon, Get Pokemon
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9:00 PM on Mon Jul 23 2007
By Brian Ashcraft
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