Gamespot's most recent batch of screens for EA's upcoming pugilistic playable highlight one of the side effects of massive amounts of in-game advertising — another appearance of the Burger King! Not that I don't love the King, he's quite welcome. And the surreal nature of his character is a nice addition to the very staid Fight Night franchise, but I can't say I'm such a fan of the trend.

Who am I kidding? I'm not buying this! Go nuts, EA! Put Grimace in there as an unlockable so the Burger King can TKO his purple ass!

Fight Night Round 3 Images [Gamespot]

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