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Snack enthusiasts will have a powerful advantage over their non-snacking multiplayer rivals in Call of Duty: Modern Warfare 3, thanks to Doritos and Mountain Dew's "Rank Up Your Game" scheme. It turns the consumption of nacho cheese flavored chips and carbonated beverages into cold, hard experience points—twice as many, 15 minutes at a time. More »
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Orange-stained fingers around the world were clenched in grief last week, when the legendary marketing man credited with the creation of Doritos passed away. But take heart, snack fans; Arch West is taking his cheese powder-infused tortilla chips with him on his eternal journey. More »
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Following a breakout rookie year, "Stadium Nacho," the Madden NFL Dorito flavor, returns for a sophomore campaign on grocery shelves. There's free stuff in the bag, too. More »
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Hold your manhoods cheap, guys. Doritos, of all fuckin' things, surveyed girl gamers and found that they're more likely to get off on video games—worse yet, Facebook video games—than doing it with you. More »
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The voting is over and Doritos Crash Course comes out ahead of Harm's Way as the winner of the 2010 Doritos Unlock Xbox Challenge, earning Jill Robertson of Raleigh, North Carolina $50,000. More »
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This year's Unlock Xbox contest has come down to two Doritos brand-inspired Xbox Live Arcade games: Doritos Crash Course and Harms Way. Which should win? Download the games for free today and cast your vote. More »
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Last week, Madden NFL 11 slipped in a 3D presentation mode through a promotion with Doritos. It's the old-school red-and-blue 3D, and if it's not entirely free, it only costs a bag of chips. Is it worth even that? More »
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I am to be congratulated, it seems. More »
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Madden NFL 11 strives to make your football video game experience "simpler, quicker, deeper." Not sure what dedicated Dorito support can add to this - maybe "more stoned?" - but two flavors "inspired" by the game have hit store shelves. More »
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From Axe body spray to Doritos chips, upcoming stealth game Metal Gear Solid: Peace Walker is wall-to-wall product placement. Game designer Hideo Kojima explains why. More »
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A Doritos/EA Sports promo is giving fans the vote on who makes this year's Madden cover. The candidates are Minnesota defensive end Jared Allen, New Orleans quarterback Drew Brees, and Indianapolis wide receiver Reggie Wayne. More »
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Cheesy indie advergaming returns to the 360, as Doritos announces the return of the "Unlock Xbox" video game design competition, calling creators to capture the essence of the snack chip in video game form. More »
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Some day, if you get rich enough, this can be yours - a hi-tech luxury bed that combines a giant pull-down hi-def screen with built in gaming consoles and lots of other amenities. More »
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For those who didn't get their fill of advergaming with Yaris, Xbox Live Arcade will bring the much nacho cheesier Doritos Dash Of Destruction to the service next summer. The game concept, created by Mike Borland for the Doritos-sponsored Unlock Xbox competition, walked away with the most votes and will become a full-fledged XBLA release. More »
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The finalists in the Doritos Unlock Xbox challenge have already been chosen, but now it's time to vote for the best snack-filled advergame from the lucky finalists. Five independently produced games have been given the beta treatment, Doritos Dash of Destruction, Monkeys From Mt. Doritos, Ultimate Dodgeball Champions, PB's Quest For Flavor and Rhythum [sic] Racing, and are now playable online, granted that you have some plug-in that looks like a lonely puzzle piece to Mac OSX. I'm sure they're all fine additions to the Xbox Live Arcade library, but I'm assuming one is nacho cheesier than the rest. You'll have to decide which of the five advertising vehicles is right for you. More »
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Besides bulimia (you can't eat just one), Doritos is hoping to inspire young minds to come up with a video game based on their tortilla chip for the Xbox 360. The "Unlock Xbox" promotion lets you register and then submit a game concept for reviewing on their site. More »
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