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Goblins all around me, I be hacking them all up, hacking them all up... More »
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Drink up! Starting this summer, Ubisoft's Raving Rabbids are appearing on Coca-Cola Zero cans in France as part of a "Lapins Crétins" (stupid rabbits) campaign. More »
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Witness the spectacular aftermath of a Coke versus Pepsi "display war" in a California grocery store. More »
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Here's a Coke ad from yesterday's Super Bowl. And it's about...no, not football, but online avatars. Everyone's got 'em! Even inattentive mothers and attractive young models sipping Coke at a bar. More »
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Not content with billboards, giant Coke bottles that tower several stories high in high-traffic pedestrian zones, and a pretty overwhelming market share, Coke has decided to go after Chinese gamers using the ubiquitous internet cafes and gaming tournaments. In partnering with GGL to roll out the tournaments, Coke will be reaching "15 provinces, 100 cities and 4,000 cybercafes." In addition to the fun of participating in targeted advertising, "the winner of the iCoke tournaments will be flown to New York to compete in the 2007 Digital Life gaming tournament, which will take place Sept. 27-30." But fear not, while Coke may be going after the potentially lucrative Chinese market first, the tournaments should be coming to a country near you soon: More »
]]> http://kotaku.com/index.php?op=postcommentfeed&postId=283573&view=rss&microfeed=true From the same Chinese ad agency that brought you this Coke meets World of Warcraft ad comes another one, in which an orc, a Tauren and a Troll leap through the screen to kidnap and carry off some attractive young Chinese girls. What low base urges drive the beasts in their kidnapping of hot Asian flesh? Probably eager for them to bite their wax tadpole. Florian Eckhardt More »
]]> http://kotaku.com/index.php?op=postcommentfeed&postId=199022&view=rss&microfeed=true Why can't you boys play nice games like this? Ones in which you give your fellow man a Coke, thwart a purse snatcher, brighten others days, without any hope of reward? If only all aspects of our culture were built with soft edges and life were more like a musical, surely all our problems would be solved. More »
]]> http://kotaku.com/index.php?op=postcommentfeed&postId=193821&view=rss&microfeed=true A brilliant commercial straight from Communist China for World of Warcraft and Bite-The-Wax-Tadpole, aka Coke. One question it raises, though: does Chinese WoW have Asian avatars? FLORIAN ECKHARDT More »
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In-game advertising is rearing its ugly head again, but at least this time it comes with some sort of payout for gamers. Starting Aug. 11, Playstation Portable owners will be able to download Coke-themed add-ons for their copy of Wipeout Pure. The racer downloads will include new vehicles and courses with a Coke twist. More »
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