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		<title><![CDATA[Kotaku: Ambx]]></title>
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			<title><![CDATA[Kotaku: Ambx]]></title>
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		<link>http://kotaku.com/tag/ambx</link>
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		<description><![CDATA[Kotaku posts tagged Ambx]]></description>
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			<title><![CDATA[$100 Rainbow Lamps Paint the Walls with PC Gaming's Light]]></title>
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										<!--  div style="background-color: #B3B3B3; width: 190px; padding: 1px;"><a title="Click here to read $100 Rainbow Lamps Paint the Walls with PC Gaming's Light" href="http://kotaku.com/review/" style="background-color:#888888; color:#FFFFFF; font-size:12px;text-align:right; display:block; height:14px; padding:1px 2px; text-decoration:none; text-transform:uppercase; width:156px;"><span style="color: white;" class="hash">#</span><span style="color: white;">review</span></a></div -->					<div><a title="Click here to read $100 Rainbow Lamps Paint the Walls with PC Gaming's Light" href="http://kotaku.com/5821501/cyborg-pc-gaming-lights-color-outside-the-lines/gallery/" class="pp_image">
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				 For decades PC gamers have been content to let the colored lights of their favorite virtual playgrounds remain safely contained within the borders of their monitors. Mad Catz's amBX-powered Cyborg PC Gaming Lights present a compelling reason to start playing outside the box.				<a href="http://kotaku.com/5821501/cyborg-pc-gaming-lights-color-outside-the-lines/gallery/" title="Click here to read more about $100 Rainbow Lamps Paint the Walls with PC Gaming's Light">More&nbsp;&raquo;</a>
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			<category><![CDATA[Review]]></category>
			<category><![CDATA[amBX]]></category>
			<category><![CDATA[Cyborg PC Gaming Lights]]></category>
			<category><![CDATA[Gallery]]></category>
			<category><![CDATA[Mad Catz]]></category>
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			<category><![CDATA[Original]]></category>
			<category><![CDATA[PC]]></category>
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			<pubDate><![CDATA[Mon, 18 Jul 2011 14:00:00 EDT]]></pubDate>
			<dc:creator><![CDATA[Mike Fahey]]></dc:creator>
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			<title><![CDATA[PlayStation 3 Glows With amBX]]></title>
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										<!--  div style="background-color: #B3B3B3; width: 190px; padding: 1px;"><a title="Click here to read PlayStation 3 Glows With amBX" href="http://kotaku.com/sensory-overload/" style="background-color:#888888; color:#FFFFFF; font-size:12px;text-align:right; display:block; height:14px; padding:1px 2px; text-decoration:none; text-transform:uppercase; width:156px;"><span style="color: white;" class="hash">#</span><span style="color: white;">sensoryoverload</span></a></div -->					<div><a title="Click here to read PlayStation 3 Glows With amBX" href="http://kotaku.com/5146154/playstation-3-glows-with-ambx" class="pp_image">
						<img style="border-color: #B3B3B3; border-width: 0 1px 1px; border-style: none solid solid;" height="120" width="190" title="Click here to read PlayStation 3 Glows With amBX" alt="Click here to read PlayStation 3 Glows With amBX" src="http://cache.kotaku.com/assets/images/9/2009/02/ambx.jpg"/>
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				 The real-world sensory technology of amBX could soon be coming to a <a class="autolink" title="Click here to read more posts tagged PLAYSTATION 3" title="Click here to read more posts tagged PLAYSTATION 3" href="http://kotaku.com/tag/playstation-3/">PlayStation 3</a> near you, as the company announces a Tools and Middleware agreement with Sony Computer Entertainment.				<a href="http://kotaku.com/5146154/playstation-3-glows-with-ambx" title="Click here to read more about PlayStation 3 Glows With amBX">More&nbsp;&raquo;</a>
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			<category><![CDATA[Sensory Overload]]></category>
			<category><![CDATA[amBX]]></category>
			<category><![CDATA[Phillips]]></category>
			<category><![CDATA[Playstation 3]]></category>
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			<pubDate><![CDATA[Wed, 04 Feb 2009 11:40:00 EST]]></pubDate>
			<dc:creator><![CDATA[Mike Fahey]]></dc:creator>
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			<title><![CDATA[HAWX Gets Glowy amBX SupportX]]></title>
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										<!--  div style="background-color: #B3B3B3; width: 190px; padding: 1px;"><a title="Click here to read HAWX Gets Glowy amBX SupportX" href="http://kotaku.com/tom-clancy.s-hawx/" style="background-color:#888888; color:#FFFFFF; font-size:12px;text-align:right; display:block; height:14px; padding:1px 2px; text-decoration:none; text-transform:uppercase; width:156px;"><span style="color: white;" class="hash">#</span><span style="color: white;">tomclancyshawx</span></a></div -->					<div><a title="Click here to read HAWX Gets Glowy amBX SupportX" href="http://kotaku.com/5016795/hawx-gets-glowy-ambx-supportx" class="pp_image">
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				 The PC version of the upcoming arcade air combat sim Tom Clancy's HAWX will support Philips' PC ambient technology, the company announced today.				<a href="http://kotaku.com/5016795/hawx-gets-glowy-ambx-supportx" title="Click here to read more about HAWX Gets Glowy amBX SupportX">More&nbsp;&raquo;</a>
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			<category><![CDATA[Tom Clancy's HAWX]]></category>
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			<pubDate><![CDATA[Mon, 16 Jun 2008 17:20:00 EDT]]></pubDate>
			<dc:creator><![CDATA[Brian Crecente]]></dc:creator>
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			<title><![CDATA[Ubisoft Games to Support amBX Surround Sense Tech]]></title>
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										<!--  div style="background-color: #B3B3B3; width: 190px; padding: 1px;"><a title="Click here to read Ubisoft Games to Support amBX Surround Sense Tech" href="http://kotaku.com/ces08/" style="background-color:#888888; color:#FFFFFF; font-size:12px;text-align:right; display:block; height:14px; padding:1px 2px; text-decoration:none; text-transform:uppercase; width:156px;"><span style="color: white;" class="hash">#</span><span style="color: white;">ces08</span></a></div -->					<div><a title="Click here to read Ubisoft Games to Support amBX Surround Sense Tech" href="http://kotaku.com/341804/ubisoft-games-to-support-ambx-surround-sense-tech" class="pp_image">
						<img style="border-color: #B3B3B3; border-width: 0 1px 1px; border-style: none solid solid;" height="120" width="190" title="Click here to read Ubisoft Games to Support amBX Surround Sense Tech" alt="Click here to read Ubisoft Games to Support amBX Surround Sense Tech" src="http://cache.kotaku.com/assets/images/9/2008/01/small_ambxey.jpg"/>
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				Philip's sort of over the top amBX, "surround sense" technology will work with a number of upcoming Ubisoft titles including Brother in Arms: Hell's Highway and Far Cry 2. Games Industry reports that both games are being demoed with the full on amBX tech which includes colored lighting, rumble, air flow and sound.				<a href="http://kotaku.com/341804/ubisoft-games-to-support-ambx-surround-sense-tech" title="Click here to read more about Ubisoft Games to Support amBX Surround Sense Tech">More&nbsp;&raquo;</a>
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			<category><![CDATA[amBX]]></category>
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			<category><![CDATA[philip's]]></category>
			<pubDate><![CDATA[Mon, 07 Jan 2008 17:20:54 EST]]></pubDate>
			<dc:creator><![CDATA[Brian Crecente]]></dc:creator>
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			<title><![CDATA[amBX To Light, Shake, and Blow QuakeCon]]></title>
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										<!--  div style="background-color: #B3B3B3; width: 190px; padding: 1px;"><a title="Click here to read amBX To Light, Shake, and Blow QuakeCon" href="http://kotaku.com/quakecon-07/" style="background-color:#888888; color:#FFFFFF; font-size:12px;text-align:right; display:block; height:14px; padding:1px 2px; text-decoration:none; text-transform:uppercase; width:156px;"><span style="color: white;" class="hash">#</span><span style="color: white;">quakecon07</span></a></div -->					<div><a title="Click here to read amBX To Light, Shake, and Blow QuakeCon" href="http://kotaku.com/285181/ambx-to-light-shake-and-blow-quakecon" class="pp_image">
						<img style="border-color: #B3B3B3; border-width: 0 1px 1px; border-style: none solid solid;" height="120" width="190" title="Click here to read amBX To Light, Shake, and Blow QuakeCon" alt="Click here to read amBX To Light, Shake, and Blow QuakeCon" src="http://cache.kotaku.com/assets/images/9/2007/08/small_ambxquake.jpg"/>
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				QuakeCon 2007 kicks off today, and Philips is there to demonstrate how well their amBX ambient experiences technology gets along with Quake 4. They've set up a multiplayer demo of a mod for the game created by their amBX team in order to take full advantage of all the system has to offer. As players run and jump they'll feel the wind in their hair, experience the jolt of landing. Weapons will have recoil and various custom effects, bullets will have impact, and blood will spatter in all its red LED glory. They've even set up the mod so that the light dims behind you when you use a weapon's sights, simulating sniper focus. Perhaps they'll be able to reverse the air peripherals to create a sucking effect for the losing team. That's full immersion right there.  It really sounds like they've gone all out to make the most of the demo, so if you really want to see the full potential of the amBX technology, you've got until the 4th to make your way to Dallas and give it a go.				<a href="http://kotaku.com/285181/ambx-to-light-shake-and-blow-quakecon" title="Click here to read more about amBX To Light, Shake, and Blow QuakeCon">More&nbsp;&raquo;</a>
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			<pubDate><![CDATA[Thu, 02 Aug 2007 11:20:40 EDT]]></pubDate>
			<dc:creator><![CDATA[Mike Fahey]]></dc:creator>
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			<title><![CDATA[Six More Developers Adopt amBX]]></title>
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										<!--  div style="background-color: #B3B3B3; width: 190px; padding: 1px;"><a title="Click here to read Six More Developers Adopt amBX" href="http://kotaku.com/colors-of-the-wind/" style="background-color:#888888; color:#FFFFFF; font-size:12px;text-align:right; display:block; height:14px; padding:1px 2px; text-decoration:none; text-transform:uppercase; width:156px;"><span style="color: white;" class="hash">#</span><span style="color: white;">colorsofthewind</span></a></div -->					<div><a title="Click here to read Six More Developers Adopt amBX" href="http://kotaku.com/282172/six-more-developers-adopt-ambx" class="pp_image">
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				The list of developers supporting Phillips' amBX quirky sensory surround technology grows in leaps and bounds as the company announces six new licenses at the Develop Conference in Brighton, UK. Zombie. Riot Games, Brain in a Jar, Invictus Games, Instinct Technology and Gearbox have all signed on to integrate the ambient experiences technology, joining a growing stable of developers that includes big names like Codemasters, THQ, and Kuju. Why are so many game creators jumping onto the amBX bandwagon?"<blockquote>amBX is a very cool and innovative technology that allows your games to stand out in a very crowded marketplace," commented John E. Williamson, President, Zombie.</blockquote>				<a href="http://kotaku.com/282172/six-more-developers-adopt-ambx" title="Click here to read more about Six More Developers Adopt amBX">More&nbsp;&raquo;</a>
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			<category><![CDATA[Technology]]></category>
			<pubDate><![CDATA[Wed, 25 Jul 2007 11:20:31 EDT]]></pubDate>
			<dc:creator><![CDATA[Mike Fahey]]></dc:creator>
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			<title><![CDATA[Codemasters Brings Five More To amBX]]></title>
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										<!--  div style="background-color: #B3B3B3; width: 190px; padding: 1px;"><a title="Click here to read Codemasters Brings Five More To amBX" href="http://kotaku.com/e307/" style="background-color:#888888; color:#FFFFFF; font-size:12px;text-align:right; display:block; height:14px; padding:1px 2px; text-decoration:none; text-transform:uppercase; width:156px;"><span style="color: white;" class="hash">#</span><span style="color: white;">e307</span></a></div -->					<div><a title="Click here to read Codemasters Brings Five More To amBX" href="http://kotaku.com/277444/codemasters-brings-five-more-to-ambx" class="pp_image">
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				Codemasters is apparently impressed with Phillips' amBX ambient experience technology, which uses colored lighting, sound and the very air itself to provide a more immersive gaming experience. After a successful implementation in TOCA Race Driver 3, Codemasters has revealed plans at E3 to implement the technology into five more or their released and upcoming PC titles. Games getting the treatment include Operation Flashpoint 2, Clive Barker's Jericho, Turning Point: Fall of Liberty, Rise of the Argonauts, and the recently released Overlord. 				<a href="http://kotaku.com/277444/codemasters-brings-five-more-to-ambx" title="Click here to read more about Codemasters Brings Five More To amBX">More&nbsp;&raquo;</a>
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			<category><![CDATA[Phillips]]></category>
			<pubDate><![CDATA[Wed, 11 Jul 2007 18:00:39 EDT]]></pubDate>
			<dc:creator><![CDATA[Mike Fahey]]></dc:creator>
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